Sennheiser Presents The Future of Audio with All-new Flagship Store in KLCC

Kuala Lumpur, Malaysia, 23 January 2018 – A unique audio experience awaits the public, as Sennheiser today launched its new flagship store in Suria KLCC. A combination of elegance and exclusivity, the new Sennheiser store will offer a retail experience that brings consumers to the world of audio excellence with the brand’s large offering of headphones, earphones, microphones and amplifiers. The store houses the widest range of Sennheiser’s consumer and professional audio products in Malaysia and will also feature seasonal audio products available only to Sennheiser stores worldwide.

Nike Reveals It's Latest Revolutionary Running Shoe - The Nike Epic React Flyknit

Runners asked for one shoe that could do it all: offer more cushion from the impact of each stride, give them the energy return needed to stay fresh late in a run, feel light underfoot and also be able to withstand wear and tear of impact and elements run after run. Nike innovators, chemists, engineers and designers came together to deliver a solution in the form of a foam, called Nike React.



The shoe’s upper is simple. The forefoot, toe and arch are very sculpted thanks to the one-piece Nike Flyknit bootie (which takes cues from the Nike Flyknit Racer) that was precision-engineered for support, flexibility and breathability in the spots where runners need it. It’s minimal and close to the foot but still supportive.

In comparison, the tooling is relatively pronounced and exaggerated. Because Nike React foam is significantly softer than EVA-based foams of the past, it smooths bumps in the road more effectively — but the midsole had to be taller in order to avoid “bottoming-out” and wider to give runners a supportive base. To solve for that, designers extended the midsole beyond the perimeter of its upper around the heel to provide both the cushioning runners want and the stability they need.



Computational design, which enables rapid data-driven ideation, was used to create the midsole, which is one piece of Nike React foam (with no carrier, cement or glue). This method allowed for engineering the surface of the midsole to deliver cushioning and support in the specific spots needed during a run, while eliminating material wherever it’s not absolutely necessary in order to keep weight to a minimum. The visually complex pattern varies in depth, where deeper parts indicate areas of more cushioning and shallower portions produce more firmness.

Because the upper sits on one piece of foam, the outsole is essentially the same as the midsole, but with a segment of rubber under the forefoot and heel for added traction and to help enhance the shoe's durability.



The Nike Epic React Flyknit will be available February 22 on nike.com and at select retailers.

Sharul Shah is back to tickle your funny bone with “Sharul weds Sharul”

Sharul Channa has been called many things, from ‘Pottymouth’ to ‘Singapore’s Only Full-Time Female Stand-Up Comic”, however, one label that is befitting, is that she is arguably one of the funniest comedians to come out of Singapore in recent years. Since her first performance at an open mic event at a Singaporean comedy club years ago, Sharul has gone on to perform in Australia, Malaysia, the Philippines, China, and India, even making history in the process when she became the first Singaporean comedian to be selected for The Melbourne International Comedy Festival in 2016.

Now, she returns to Malaysia, only this time with her 2nd stand-up comedy special, Sharul Weds Sharul. This one-woman, hour long show, is a rib-tickling take on Indian weddings, from couple hashtags, to the extensive wedding buffet, from Aunt Sunita to walking around the fire seven times for a promise of seven lifetimes. It is observational comedy at its best, as Sharul finds answers to some of the burning questions that we have about Indian weddings.

Sharul’s rise to fame did not come easy, in her early years, she had to struggle in a comedic scene, that was dominated by household names and while she did consider giving up, she turned her challenges into success, going on to become the first female Singaporean stand-up comic to do her own solo stand-up show, ‘Pottymouth’.

“On stage, I’m 150% of who I am in real life, and it’s actually a good thing because it keeps me extremely honest when I blare out truths about myself out loud.”

Her razor-sharp, self-deprecating comedic style, has lent Sharul a universality that allow for her shows to transcend nationalities, race, and gender. Catch her latest special happening at the Temple Of Fine Arts on the 24th of February.

Get your early bird tickets now at https://airasiaredtix.com/sharul_weds_sharul. Till the 31st of Jan, purchase 2 TICKETS FOR THE PRICE OF 1. See you at the show.

Win A 4D3N Trip To Manchester, UK with Dashing!

Football, has and always will be a part of the Malaysian culture. Young or old, for a die-hard football fan, nothing is greater than to watch a live football match what more if it is MCFC (Manchester City Football Club) vs MU (Manchester United). The electrifying atmosphere, club chants, excitement, energy, pain or joy that is felt is indescribable.

English Premier League is one of the most popular football leagues with the highest number of followers, even in Malaysia. It is truly a dream come true for all footie fans to be able to watch a live match in one of the famous stadiums.

DASHING, the leading men’s grooming brand understands the adrenaline rush and passion men have for the world of football. With this in mind, DASHING is running for the 3rd year the Let’s Go Manchester Contest! Free accommodation, 4 days 3 nights return-trip to Manchester, United Kingdom for 6 lucky winners which includes a VIP ticket to watch a live match between MCFC vs MU as the grand prize in their Let’s Go Manchester Contest! That is 4 great days experience of eating, sleeping and breathing football in Manchester, UK!



Not only will the winners be watching 2 of the greatest football clubs in the world battling against each other from their VIP seats at Etihad Stadium but it also include visits and tours to the National Football Museum and Stadium such as Old Trafford, Etihad and Anfield. Furthermore, there will be a chance to interact and request autographs from some of the MCFC Legends. Besides, there is a Magical Mystery Tour in store for the winners where they will be brought to locations related to the famous music band, The Beatles. What more can a die-hard football fan ask for.

All you need to do is purchase any DASHING or ELITE products in a single receipt and Whatsapp a clear photo of the full single receipt, name as per NRIC or Passport, NRIC number or Passport Number and outlet of purchase to +6016-9972373. It is a simple as that!

So, what are you waiting for? Join now and be the one in the VIP stand watching the live match before your eyes with 50,000 fans and DASHING, the leading male grooming brand in Malaysia! This contest ends on 31st January 2018.

For more information, you can visit www.facebook.com/Dashing.MY or www.dashing.com.my or call the helpline number 03-80238311.

Castillano and Yim Crowned Malaysia Ultra League 2016/17 Champions

Kuala Lumpur, 7 January 2018 – The Malaysian Ultra Running Association (MURA) concluded the inaugural season of the Malaysia Ultra League Championship (MUL) 2016/17 with a Gala Dinner & Awards night at the Sungai Long Golf & Country Club, Cheras, Selangor.
After the successful launching of the MUL in June 2017, the league was concluded with 23 races in November 2017 for the 2016/17 inaugural season. There were also 6 candidate races that were added during the year whereby 3 races were included in the 2016/17 season and 3 races for the 2017/18 season.



The Inaugural MUL has achieved its primary objectives by providing 90% of Malaysia ultra-race organizers in the current league, a platform to promote their races to both local and international runners. MUL is also known to be the only national ultra-running league in the world.

MUL 2016/17 which was sponsored by Ultron, recorded a total of 3,771 runners comprising 2,994 males and 777 female runners. The total registration in the league was 5,979 with each runner’s total races combined. That constitute to approximately 80.1% male (4,792) and 19.9% female (1,187) total registrations in 23 races.



MUL 2016/17 also attracted 37 nationalities including Malaysians. The longest road race in the league was Titi Ultra 250km category with a time limit of 42 hours whereas Penang Eco 100miles was the longest trail race with a time limit of 40 hours.

Ultra-runners Mr. Yim Heng Fatt (Malaysia) and Ms. Jefferlyn Castillano (Philippines) were crowned the men and women champion respectively. Both were included in the MUL Hall Of Fame with a Challenge Trophy.



The top 20 men and women in the league were also recognized with trophies, certificates of achievement prizes from sponsors and free race slots during the Gala Dinner & Awards night on 7th January 2018 at the Sungai Long Golf & Country Club.



Moving into the second season in 2017/18, MUL is expecting to increase its races to at least 30 races with a target of more than 6,000 registrations for the next season ending November 2018.

Ultron being the Title Sponsor of MUL 2016/17 has also firmed up their interest and continuous support to be the Title Sponsor for MUL 2017/18.

As of press time, the Head of MUL Committee, Mr Victor Cheng briefed the press that more than 90% of all Ultra Races in Malaysia have shown their commitment and has joined the league. He was also quoted saying that, the current races in the MUL stands at 26 races and 4-5 more new candidate races are expected to join the league in 2018. He also mentioned that MURA is confidence via the MUL Championship, the quality of ultra-races in Malaysia will improve significantly and the popularity of the races will increase with both local and international ultra-runners.

For more information about the Malaysia Ultra League Championship, head to http://mulc.my/

10 New Things You Can Expect from the 10th Anniversary Edition of the Standard Chartered KL Marathon

Kuala Lumpur, 10 January 2018 - The Standard Chartered KL Marathon (SCKLM) today announced 10 new features in celebration of its 10th Anniversary. The new features are:

1. Introduction of participation history
Runners will have the opportunity to check their participation history through the SCKLM website. This feature would allow runners to see how they have progressed through the years.

2. Kids Dash Timing Chips
For the first time, the Kids Dash participants will be using timing chips to determine their finishing times, as well as allow friends and family to track them through the SCKLM App.

3. Standalone Kids Dash
In order to give more prominence to the Kids Dash categories, the event will be held a day earlier on 7 April. This would allow parents to be present in support of their children instead of being involved in their own respective runs.

4. SCKLM Juggernauts
Runners who have registered for all 10 editions of the race are now a part of the “SCKLM Juggernauts” who will receive special privileges such as personalised running t-shirts and customised bib numbers.

5. Introduction of VIP package
Runners will be provided with the option to purchase VIP Packages that would entitle them to priority Race Pack collection, access to the VIP Area and a breakfast buffet, VIP baggage drop and a Brooks polo shirt and track pants

6. Motivational Signs
Upon registration for SCKLM, runners can submit a motivational quote that inspires them. The best 20 of these quotes will be displayed on signs along the Full Marathon route with the runner’s name attached.

7. Option to choose running t-shirts with or without sleeves


8. Special commemorative finisher medals
To commemorate its 10th anniversary, SCKLM will introduce medals featuring a unique KL skyline swivel design

9. Introduction of a new feature within the SCKLM App
The SCKLM App which won Gold at the SPIA Asia Awards held in Bangkok recently, will introduce an exciting new photo feature that will capture runners’ memorable running moments.

10. New full and half marathon routes
To keep the race fresh and challenging, the Full and Half Marathon categories will have a new route that navigates around more of Kuala Lumpur’s iconic landmarks.



RFAR has been an integral component of SCKLM which has benefitted and improved the lives of thousands of Malaysians over the last 9 years. For 2018, the charity beneficiaries are Seeing Is Believing – Standard Chartered Bank’s initiative to improve access to eye-care across their markets, the National Cancer Society of Malaysia, Hospis Malaysia and Dignity For Children Foundation.

“We are very fortunate to have been able to cultivate a loyal following of runners over the years, with a number of participants who have signed up for all 10 of our races thus far,” said Rainer Biemans, Director of Dirigo Events and Project Director of SCKLM at the official launch today. “We would like to express our heartfelt appreciation to the running community for their support and to celebrate our 10th anniversary, we will be regularly engaging with them over our social media channels to give away a lot of goodies,” he added.

SCKLM has also benefited from the strong support shown by its sponsors, primarily title sponsor Standard Chartered Bank Malaysia. “Standard Chartered Bank is proud to once again be the title sponsor of the Standard Chartered KL Marathon and in the tenth year of our association, it is indeed gratifying to see the event become the premier running event in Malaysia, one that is eagerly awaited by the running community here,” said Abrar A. Anwar, Managing Director and CEO of Standard Chartered Bank Malaysia. Other recurring partners are Brooks, Seiko, Lucozade and Pacific Regency.

Public registrations for SCKLM2018 are open from 10 January 2018. The reservation and subsequent registrations of the 2017 runners had taken over 16,000 race slots, with the remaining 19,000 now open to the public.

For more information and updates on SCKLM, please visit:

Facebook : http://www.facebook.com/SCKLmarathon
Twitter : www.twitter.com/SCKLmarathon
Instagram : https://instagram.com/SCKLmarathon
Website : www.kl-marathon.com

ROASTERS Eating Day (RED) is back for 3 days from 10th to 12th January 2018

Kuala Lumpur, 10 January 2018 – Welcome the New Year with Kenny Rogers ROASTERS’ (KRR) healthy annual tradition, the ROASTERS Eating Day (RED) event! Making a return at all KRR restaurants nationwide for the 9th consecutive year, the initiative is set to take place for THREE (3) days from 10th to 12th January 2018.

“As a brand that encourages the public to have a wholesome living lifestyle, RED is a way to remind the public to engage in healthy activities and keep to a well-balanced food intake at the very start of the year. For us, we are especially overwhelmed to see the increasing number of people joining the team on the journey to a healthier lifestyle every year!” commented Thila Chandran, Senior Marketing Manager of Berjaya Roasters (M) Sdn. Bhd.



Also present at RED are the champions from all three categories at the 2017 Asia Pacific Championship - Malaysian Dodgeball Federation (MDF) who will also be playing at the 2018 Dodgeball World Cup in Madison Square Garden, New York.

“A proper diet plays a huge part in every athlete’s journey. Our coaching staff constantly emphasises on the importance of wholesome meals for every player in the team so that we will be in our best conditions especially during competition period. We are also very delighted to have corporate bodies such as KRR recognising our efforts as well as getting support from our Malaysia Dodgeball Federation President, YB Datuk Mas Ermieyati binti Samsudin,” said Muhamad Heidy bin Mohd Yusoff, Captain and Coach of the Malaysia Dodgeball Federation.



The annual RED event is held on the second Wednesday of the New Year in all KRR restaurants nationwide. During the campaign period, guests are entitled to purchase a Red Hot Meal for 2 @ RM 25* when they dine in KRR! For every purchase of the Red Hot Meal for 2, guests will receive KRR’s limited edition Ang Pow (6 pieces) with discount vouchers. Additionally, tune into KRR’s official Facebook page as 3,500 sets of Classic Choice Meal will be up for grabs.



“Aside from RED, we are excited to usher in the upcoming festive season with our limited edition KRR Ang Pow which reinforces the concept of a wholesome Malaysian communal bond through meals,” Thila added.



This New Year, make a conscious effort to be healthy! Follow KRR on Facebook at facebook.com/KRRMalaysia to be the first to find out more about KRR’s latest happenings, promotions and healthy events. For more information on the promotion or on other Kenny Rogers ROASTERS products, contact 03 - 2119 9888 or visit www.krr.com.my.

*Red Hot Meal for 2 in Genting Highlands is priced at RM 32

Summary of FTKLAA Calendar 2018

From one of the major and most active athlete associations in the country, comes the race calendar 2018. We hereby summarize the listed events above by category for easy reference. Mark your race calendar and get them running shoes ready!

SCKLM Running Clinics
SCKLM 2018 Circuit 1 (28 Jan 2018) Taman Bukit Jalil
SCKLM 2018 Circuit 2 (04 Feb 2018) Taman Bukit Jalil
SCKLM 2018 Circuit 3 (11 Feb 2018) Taman Bukit Jalil
SCKLM 2018 Circuit 4 (25 Feb 2018) Taman Bukit Jalil
SCKLM 2018 Circuit 5 (04 Mar 2018) Taman Bukit Jalil
SCKLM 2018 Circuit 6 (11 Mar 2018) Taman Bukit Jalil
SCKLM 2018 Race Day (08 Apr 2018) Dataran Merdeka

Listed Races
Asian Games Malaysian Fun Run (4 March 2018) Dataran Merdeka (TBC)
Bukit Jalil Half Marathon (11 March 2018) Stadium Bukit Jalil
KFC Walk (18 March 2018) Putrajaya
Tanggathon (25 March 2018) Batu Caves (TBC)
Hospitality Run For Passion (15 April 2018) (TBC)
Media Run (22 April 2018) Putrajaya
Go For It! FTKLAA Cross Country (29 April 2018) Taman Botani Perdana
Possible Run (13 May 2018) Padang Merbok
SP Half Marathon (15 September 2018) Sg. Petani

FTKLAA Walk Circuit
FTKLAA Walk Circuit 1 (7 Jul 2018) Taman Botani Perdana
FTKLAA Walk Circuit 2 (4 Aug 2018) Taman Botani Perdana
FTKLAA Walk Circuit 3 (6 Oct 2018) Taman Botani Perdana

Source: http://ftklaa.com/

Disclaimer: Information published is intended solely for the purpose of providing general information. It is the sole responsibility of the user/reader to check the accuracy or reliability of relevant facts before entering into any financial or other commitment based upon them. We accept no responsibility for any loss or liability which may arise from reliance on the information published here.

New Adidas Alphaskin Performance Layer Ditches Distractions to Help Athletes Raise Their Game

Kuala Lumpur, 2 January 2018 – Today adidas revolutionizes base layer technology to empower athletes in training and competition with the launch of Alphaskin.

While today’s athletes reach unprecedented peaks of performance, they also require unprecedented levels of focus. The kinetic wrapped design of adidas Alphaskin eliminates unwanted distractions by moving with the critical areas of athletes in motion.



Unlike traditional base layers, each section of Alphaskin is carefully constructed to match the body’s movements in sport. By removing unnatural friction between the fabric and skin, athletes wearing Alphaskin are able to fully focus on delivering in training and competition.
Rob Lee, Vice President of design for adidas Training said: “We’re committed to creating only the best for athletes and that’s exactly what we’ve done with the disruptive design of Alphaskin. After taking a deep dive into their movements, needs and culture, we created a performance layer that keeps up with all of those elements.

Alphaskin was made to enable and move with athletes’ bodies while they compete or train and help eliminate the unwanted distractions of base layers from the past. By using our highly advanced ARAMIS system instead of a traditional static mannequin for testing, we were able to understand how to make Alphaskin and athlete’s bodies move as one. This allowed us to create a wrapped performance layer that truly dials into the movements of athletes across all sports.”



Luis Suarez, Striker, Barcelona, said: “Putting on Alphaskin gives me the same feeling as lacing up my boots before I step onto the pitch. It gets my head in the game and ready to play my best.”
Alphaskin offers kinetic wrapping in a range of compression levels that suit each athlete’s personal preference.

ALPHASKIN 360
- Alphaskin’s highest compression for a locked-in feel.
- Flat, bonded reflective seams provide a distraction-free fit.

ALPHASKIN TECH
- Mid-level compression for a secure feel.
- Sleek design delivers a flattering, supportive fit.
- Features CLIMACHILL technology to keep athletes super cool and dry.

ALPHASKIN SPORT
- Light compression for a supportive feel.
- Features CLIMACOOL technology to keep athletes cool and dry.

Join the Alphaskin conversation using #Alphaskin and #adidasMY on Instagram, Twitter and Facebook.

The Alphaskin range retails from RM180 and will be available in adidas Sports Performance stores and online at www.adidas.com.my on 3rd January 2018.

SCORE Run is Back with a Series of Night and Day Editions.

SCORE RUN SERIES 2018 is back, not only with one but now, TWO exciting runs for your conquest!



SCORE Run Series Night Edition 4.1

Date: 5 May 2018

Time: 7.30 PM

Venue: Anjung Floria, Putrajaya

Distances: 21, 13 & 5km

Pax: 13,000 runners

There's some truly exhilarating about running in the dark. Your senses are heightened, and every sinew in your body is primed to maximum attack. The SCORE Run 2018 returns to conquer the administrative city of Putrajaya, at night! It's going to be an adrenaline rush, like no other as you push the limits and surge past the army of runners as you battle for top spot. Experience a run in the dark and take over the streets.



SCORE Run Series Day Edition 4.2

Date: 22 July 2018

Time: 6.00 AM

Venue: Dataran Merdeka, KL

Distances: 21, 13 & 5km

Pax: 18,000 runners

It's the running event you've been waiting for. Herald the dawn and take to the streets of downtown Kuala Lumpur. Conquer the city at the break of day! Exceed your expectations and reimagine your physical potential against the backdrop of the city skyline.



Run both events and get the two unique interlocking finisher medals!

Register NOW by clicking the links below.

SCORE Run Series Night Edition 2018
SCORE Run Series Day Edition 2018

ASICS Celebrates the 20th Iteration of the GEL-NIMBUS Series, its Best Long-distance Running Shoe

Kuala Lumpur, 3 January 2018 - To celebrate nearly twenty years of the GEL-NIMBUS series, ASICS is launching a new edition of its most popular long-distance shoe , the GEL-NIMBUS 20. The lightest model in GEL-NIMBUS history, the GEL-NIMBUS 20 is made for the runner in everyone - whether it’s your first mile or your hundredth.

Like the GEL technology in the shoe, running is evolving—breaking the mold of what people consider a runner to be. The new GEL-NIMBUS 20 shoe is designed with cushioning and light weight comfort aimed to give runners their best performance from start to finish.



GEL-NIMBUS 20

Today, GEL-NIMBUS is the leading cushioning model mainly for neutral runners and underpronators, packed with a range of ASICS performance technology.
The combination of its patented FlyteFoam midsole inserts with GEL Technology gives the GEL-NIMBUS 20 superior cushioning, shock absorption and a lightweight feel with every step.

Built for runners of every stride, the GEL-NIMBUS 20 features the new Gradient Jacquard Mesh structure, designed with strategic 3D printed overlays that seamlessly wrap and support the foot throughout your run. The new feature on the upper also gives feet a great fit and breathability for runners of every stride.



Gerard Klein, Senior General Manager, Global Performance Running Footwear, ASICS Corporation says, “The GEL-NIMBUS is a shoe with nearly 20 years of history. And there’s a very good reason for this—since its debut in 1999, the GEL-NIMBUS has managed to deliver against runners’ highest expectations and help them achieve their personal bests. The GEL-NIMBUS has always been designed to offer runners superior cushioning without excess weight. In fact, Nimbus means “cloud” in Latin. Our goal with the GEL-NIMBUS is literally to make runners feel so light and comfortable, it’s almost like they’re running on a cloud. Every year ASICS raises its aspirations even higher, and we will continue to innovate and develop the GEL-NIMBUS series.”



Features of the GEL-NIMBUS 20 include:

· I.G.S (Impact Guidance System)
· FlyteFoam Midsole –bottom layer
· SpEVA Midsole –top layer
· Plus 3 and Gender Specific Cushioning (for Women’s model)
· GUIDANCE LINE
· TRUSSTIC System
· Visible Rearfoot and Forefoot GEL
· SpEVA Lasting
· FluidFit Upper with Gradient Jacquard Mesh
· Outsole Forefoot: AHAR Sponge, Rear foot: AHAR PLUS Rubber
· X-40 Ortholite Sockliner
· External Counter
· 3M Reflectivity



Availability: ASICS retail stores
RRP: RM649