Friday, August 31, 2018

Hari Sukan RSH - ROYAL SPORTING HOUSE MALAYSIA - New Look, Same Heart



Kuala Lumpur, August 29, 2018 – Royal Sporting House Malaysia, reintroduces their flagship multibrand store in Pavilion, Kuala Lumpur. The newly revamped 11,073 square feet space spots a modern interior design and display area in black, white and red motifs, to appeal to todays sports and lifestyle consumers.

Monday, August 13, 2018

ETIQA Invites All To The ETIQA 10th ANNIVERSARY FUN FEST



Etiqa will be celebrating its 10 Year Anniversary by hosting the Etiqa Fun Fest, an event filled with fun and entertainment for the whole family. The Etiqa Fun Fest comprises a free concert, a 5KM Fun Run, and a carnival at Setia City Park, Setia Alam on 18 August 2018, from 7.30am to 12.00noon.

Top Malaysian acts such as Dato’ Zainal Abidin, Dato’ Afdlin Shauki, Altimet and Chelsia Ng make up the line-up for the pumped-up concert that will unite all partners, customers and their families on this special day.



Popular fitness guru, Nana Al Haleq will lead the Zumba session, and participants will get the chance to meet TV host Awal Ashaari at the 5KM Fun Run! The unique Fun Run has been designed in such a way that families can enjoy interactive ‘selfie’ pit stops to make the run even more memorable. All proceeds collected from the Fun Run will go towards charity.

In addition to the run, the carnival offers free fun activities to both children and adults. Children will enjoy performances by Didi & Friends and Pikachu while for adults, there will be a Play Station 4 Virtual Reality booth, a mechanical bull ride and Human Jenga.



“The Etiqa Fun Fest is our way of saying thank you to all our loyal partners and customers who have given us their continuous support over the years. As Malaysia’s largest local insurer, Etiqa has grown by leaps and bounds in the past decade. Last year, we registered a breakthrough profit-before-tax surpassing the RM1 billion mark. With more than RM30 billion assets to date, our customer base has grown from year to year, displaying a strong track record of continuous growth within the insurance industry,” said Kamaludin Ahmad, Group Chief Executive Officer (GCEO) of Etiqa Insurance and Takaful.

As the most visited insurance site in Malaysia, Etiqa’s achievement on the digital platform has been one of the main thrusts of success as customers can now navigate through a user-friendly website, download easy to use apps and even check their claims status online. In this manner, Etiqa strives to ensure a Fast and Easy experience for all its customers.

“With our expertise, we hope to continue creating a network of convenience and accessibility. As we strive to serve you better, we would like to invite all Etiqa stakeholders, customers and the general public to join us in celebrating this big milestone with the team.” he added.

For more information on Etiqa’s ‘Fun Fest’ Event, please visit us at www.etiqa.com.my/FunFest.

Monday, August 06, 2018

Bigger, Better & Gold-er: Standard Chartered Singapore Marathon Finisher Medal Unveiled



Singapore, 6 August 2018
– Organizers of the Standard Chartered Singapore Marathon (SCSM) 2018, IRONMAN, have unveiled a new medal design for the Marathon category for this year’s 42.195km race.

Monday, July 23, 2018

SPARK Foundation's Water Stewardship Project to Benefit Over 1,800 PJ residents



Water is a vital necessity for life. Every runner knows it. Get hydrated or you will never reach the finish line, especially on a hot and humid day. But how many of us are protecting and conserving our water sources? Last weekend, we had a chance to see some of the actions taken by a local community in PJ with the help of SPARK Foundation and local government agencies to work towards long-term sustainable water management.



As part of its ongoing water stewardship agenda, SPARK Foundation has committed to invest an additional RM2.5million over the next three years for the Phase 3 of its W.A.T.E.R (Working Actively Through Education and Rehabilitation) project. The Foundation aims to lead in water stewardship through collaboration with government agencies and local communities in strategic projects to protect water resources.

The W.A.T.E.R Project is a collaboration between SPARK Foundation and the Global Environment Centre - a non-profit organisation and government agencies which aim to raise awareness on the importance of river and water conservation through community-based programmes.

Key initiatives at project sites include rainwater harvesting, water thimble technology, wetland construction and reforestation.

To kickstart the Phase 3 of its project, SPARK Foundation in collaboration with Petaling Jaya City Council (MBPJ) and Global Environment Centre built rainwater harvesting system at Block 1, Desa Mentari in Petaling Jaya, which is located within one of its project sites, Sungai Penchala.

The system is capable of harvesting an estimate of one million litres of rainwater annually and will benefit over 1,800 residents in the area by supplying additional water supply that is suitable for general use such as cleaning, landscaping and irrigation.



Renuka Indrarajah, SPARK Foundation Trustee said: “Water stewardship is about businesses taking strategic action to ensure water is managed sustainably as a shared, public resource. We believe that commitment towards water stewardship goes beyond being an efficient water user. Through SPARK Foundation we want to take lead in water stewardship by collaborating with like-minded partners, engagement and education of local communities as well as investments in strategic initiatives at Sungai Selangor, Sungai Penchala and Sungei Way.”

Over the past ten years, SPARK Foundation has invested more than RM8 million in Phase 1 and Phase 2 of the W.A.T.E.R project. Since the inception of W.A.T.E.R project in 2007, SPARK Foundation has adopted five rivers including Sungei Way and Sungai Penchala in Selangor, as well as Sungai Senam, Sungai Buntong and Sungai Kledang in Perak. The combined efforts have led to improved water quality, heightened awareness on the importance of river conservation as well as a mindset shift among communities along the targeted river basins.



Renuka added: “To date, more than 30,000 Malaysians have been engaged through our education programmes, including supporting of the River of Life Public Outreach Programme, Train the Trainers Programme and our Mobile River Care Unit. Through our project, we have established 12 active river care communities to sustain the cleanliness of the river that flows through their neighbourhood.”

“On behalf of SPARK Foundation, I would like to extend our gratitude to GEC, the Department of Irrigation and Drainage (DID), MBPJ, and Selangor Water Management Authority (LUAS) and the local communities for their continuous support for our water stewardship agenda.



Tuan Johary Bin Anuar, Deputy Mayor of MBPJ said: “Water conservation is a critical effort that must be managed effectively especially in a highly urbanised and fastgrowing city like Petaling Jaya. Protecting water resources is our collective responsibility and we are committed to supporting the organisations who empower local communities to take action. The initiative by SPARK Foundation, GEC along with multi-stakeholders is exemplary as it delivers measurable impact in an area that benefits all Malaysians. We strongly encourage other organisations to learn from SPARK Foundation and embrace holistic environmental improvement projects that are relevant to their businesses."



Dr K. Kalithasan, GEC River Care Coordinator also added that: “The W.A.T.E.R Project has been a success due to a smart partnership with government agencies and communities. With the renewed project direction, we will be able to introduce alternative water supply and strengthen awareness on water conservation to the general public.”



You too can be part of this green cause too by signing up as volunteers or become a partner via the SPARK Foundation’s website www.sparkfoundation.com.my

Watch the launch video on our IGTV HERE.

HOCO O2O Retail Concept Store Launch



Malaysian mobile phone accessories distributor Cosmos Online Sdn Bhd officially introduced “hoco.” and also their Hoco O2O Retail Concept Store at a press conference held at their flagship outlet in Low Yat Plaza, today.

“hoco.” is an international premium lifestyle accessories brand from Hong Kong Haoco (hoco.) Technology Co., Ltd, which is dedicated to the development of high-quality digital accessories. Established in 2009, the young company focuses on the development and production of digital products with simple design philosophies, to create exquisite digital lifestyle products.



Gracing the launch event was brand principal and Hong Kong Haoco (hoco.) Technology’s General Manager, Gavin Ou and Cosmos Online Sdn Bhd’s Chairman Choong Sang Joo, Joining them at the official ribbon cutting ceremony were Lotyat Plaza’s Marcom & A&P Manager, Raymond Foo and a representative from Malaysia Mobile Communication Association (PPTM).



Its products include accessories for Apple, Samsung, HTC, MEIZU and other major brands. ”hoco.” has also established an excellent reputation in China, Hong Kong, Taiwan, Southeast Asia, North America, the Middle East, Europe and other regions across the globe, and has become a leading brand in the digital accessories market space.



“hoco.” is targeted at the mid to high-end market with a significant product range, and is user-friendly in design, fashionable and comes with excellent build quality. If you are looking for exquisite, “hoco.” makes it for you.



Other than phone accessories, we are quite impressed with the range of sports audio products offered by “hoco.”

Go check 'em out today.
















For more info, please visit https://www.facebook.com/hocomalaysia/ or http://www.hocomalaysia.com/estore/

Show Room:
Ug-46 Plaza LowYat, 7, Jalan Bintang, Bukit Bintang, 55100 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur

Thursday, July 19, 2018

#RuntheworldwithMongChin on A+E NETWORKS®’ LIFETIME® ASIA



Kuala Lumpur, 17 July 2018 - A+E Networks’ LIFETIME Asia is set to air its brand new six-part, digital-first original production, WHO RUNS THE WORLD WITH MONG CHIN on 23 July 2018. Hosted by popular Singaporean social media influencer, Yeoh Mong Chin, the highly-anticipated series takes her on an epic adventure – six runs in six Southeast Asian countries over eight weeks: Singapore, Malaysia, Indonesia, Thailand, Philippines and Vietnam. The series marks the latest partnership between A+E Networks’ LIFETIME Asia and Canon.

Thursday, July 05, 2018

Relay for Life Kuala Lumpur - Malaysia’s Largest Cancer Event to Celebrate Caregivers



Kuala Lumpur, 29 June 2018 – the nation’s largest cancer celebratory and remembrance evening is back for its 12th year at Dataran Petaling Jaya.

Relay for Life (RFL) Kuala Lumpur, organised by the National Cancer Society of Malaysia, will celebrate the most important people in a cancer patient’s life: caregivers. Previously held for 16 hours, the duration of this year’s relay has been shortened to eight hours.

UNIQLO Announces Unique Partnership with Roger Federer as Global Brand Ambassador



Tokyo, Japan, and London, UK, 2 July 2018 - UNIQLO, the Japanese global apparel retailer, announces today a partnership with Roger Federer, the greatest tennis player of all-time and one of the world’s most influential and universally admired people, as its newest Global Brand Ambassador. The new partnership means that Mr. Federer will represent UNIQLO at all tennis tournaments throughout the year, starting with The Championships, Wimbledon 2018.

Commenting on the announcement, Tadashi Yanai, UNIQLO Founder and Chairman, President & CEO of Fast Retailing, said, “Mr. Federer is one of the greatest champions in history; my respect for him goes beyond sport. Our partnership will be about innovation on and off court. We share a goal of making positive change in the world, and I hope together we can bring the highest quality of life to the greatest number of people. UNIQLO will help Mr. Federer continue taking tennis to new places, while exploring innovations in a number of areas including technology and design with him.”

Mr. Federer said, “I am deeply committed to tennis and to winning championships. But like UNIQLO, I also have great love for life, culture and humanity. We share a strong passion to have a positive impact on the world around us and look forward to combining our creative endeavors.”

UNIQLO enters the partnership inspired by the past accomplishments of Mr. Federer and his previous partners. While respectful of new standards they set together, UNIQLO is not a sports company. UNIQLO describes itself as a life company that creates LifeWear, thoughtful everyday apparel with a practical sense of beauty, and constantly improved through craftsmanship and technology. With today’s announcement, LifeWear has a new champion.

Design
Roger Federer’s game wear for Wimbledon 2018 was designed at the UNIQLO Paris R&D Center, led by Artistic Director Christophe Lemaire. Instead of the classic polo shirt or crewneck style collar, UNIQLO reflected Roger Federer’s preference for a short stand-up collar to emphasize a more sophisticated look both on and off court. The design of the shirt and shorts is accented by a burgundy color line - incorporated at the edge of the sleeves and the front panel of the shirt, and down the sides of the shorts - to highlight the company's corporate color, especially at the launch of the partnership.

Highly Functional Dry EX Material Trusted by Top Athletes
Jointly developed by UNIQLO and Toray Industries, Dry EX features a special arched structure that dries faster than ordinary dry function material, preventing the steamy and sticky feeling due to perspiration and keeping a comfortable feel during play. The raised structure is well suited to the strenuous movements of tennis. Highly breathable mesh has been used in areas that accumulate sweat, helping to avoid overheating and allowing the athletes to be at their very best during competition.

The UNIQLO Global Brand Ambassador Program
UNIQLO partners with world-leading people to promote its brand and LifeWear globally. Reflecting core UNIQLO values, Global Brand Ambassadors embrace challenge in pursuit of the highest possible achievement. They are universally admired for their integrity and character, and for the optimism, respect and humility they demonstrate to all.

UNIQLO combines the expert professional insight of its Global Brand Ambassadors with its most advanced proprietary technologies, creating apparel that supports human performance at the highest level, while also bringing greater comfort and functionality to the everyday lives of its customers. In addition, UNIQLO works with its brand ambassadors to promote community engagement and development initiatives around the world.

In addition to Roger Federer, the UNIQLO Global Brand Ambassadors today are Kei Nishikori (Tennis), Shingo Kunieda and Gordon Reid MBE (Wheelchair Tennis) and Adam Scott (Golf).

Monday, June 25, 2018

Lung Cancer Awareness Charity Run 2018



What? Lung Cancer Awareness Charity Run 2018
Where? Taman Metropolitan Kepong, Kuala Lumpur
When? 11th November 2018 (Sunday) 7.00 am
How much? RM60 - 280
How far? 3.5, 7km
Organised by? EMPOWERED-The Cancer Advocacy Society of Malaysia


Lung cancer is a major cause of mortality and morbidity in Malaysia and worldwide. Lung cancer is the second most common cancer death after breast cancer, accounting for about one out of five malignancies in men and one out of nine in women. Those who smoke have a risk of developing lung cancer that is 10 to 17 times higher than that of non-smokers. Smoking has been shown to be the main risk factor for lung cancer. The risk increases with the number of cigarettes smoked per day and the number of years the person has smoked. The risk of lung cancer for non-smokers who are exposed to smoke in the environment (known as second-hand, passive or involuntary smoking), is as much as 30 percent higher than that of those who are not. Basically, everyone is succumb to lung cancer, even for young women and non-smoker.

In spite of the alarming statistics, public awareness of the symptoms, signs and nature of lung cancer was found to be poor. This has been identified as a cause of late presentation of the disease at an inoperable stage in many patients, and also a delay in diagnosis. Thus, Lung Cancer Awarenss Charity Run 2018 with the theme of Love Lung , Love Life is a charity drive organized by EMPOWERED-The Cancer Advocacy Society of Malaysia, with the objectives

1) To raise awareness about the many types of lung cancer, recent evolution in diagnostics, therapeutics and prevention.

2)To work in collaboration with governmental and non-governmental organizations to promote smoke-free public and workplaces.

3)To encourage and educate the public to achieve healthy lungs and active lifestyles.

4)To raise sufficient funds to allow ongoing implementation of our grassroot cancer screening and treatment projects, so as to allow an increasing number of underprivileged communities throughout Malaysia to have their basic right to fight against cancer.

" Besides being just an ordinary run, there will be lucky draw, food truck, performances, exhibition booth and many more interesting activities which will make your weekend into a wonderful and fruitful experience with your beloved friends and family.

Register here-> https://event.howei.com/event/lung-cancer-awareness-charity-run-2018

adidas and Parley for the Oceans are calling on their global communities to unite against marine plastic pollution



Based on the brands’ love of sport and responsibility, adidas and Parley for the Oceans today announced the return of Run For The Oceans, a global running movement that uses the power of sports to raise awareness for the threat of marine plastic pollution.

Friday, June 22, 2018

How to fix running app GPS recording issues on Huawei phones



I am recently a proud owner of Huawei Mate 10 Pro. I am loving the phone but there was one thing that almost drove me insane after taking it out for a run. My first run with my Mate 10.

Wednesday, June 20, 2018

Media Release - 40th Gold Coast Marathon attracts record international entries



Gold Coast, 19 June 2018 - A record number of runners from overseas will arrive in Queensland next week for the 40th Gold Coast Marathon, Minister for Tourism and Major Events Kate Jones announced today.

With still over a week remaining until entries close, over 4,000 runners from 46 overseas countries have registered for the event to be held on 30 June – 1 July 2018.

Thursday, June 14, 2018

Celebrate the Kool-est Raya ever in Sunway Lagoon



Arguably the biggest festive season in Malaysia, Hari Raya is celebrated extravagantly by all Malaysians. Joining the celebration, Sunway Lagoon welcomes guests to its ‘Kool Raya’ campaign from 15 – 24 June 2018 to celebrate the Kool-est Raya ever!

Guests will be greeted with the Kool Raya Welcoming Dance and Sunway Lagoon’s Captain Quack and Lady Quack who will flaunt their wacky Joget Lambak moves! A total of 3,000 Raya packets with vouchers will be given out to all visitors from 15 – 17 June 2018 and one (1) lucky winner will walk away with a surprise FAMFun package voucher worth RM368 every day!

Head on to the Raya Bazaar at the Surf Beach from 12pm – 4pm during the ten-day celebration to indulge in Raya delicacies (Lemang and Ketupat), and partake in a series of fun games and activities such as the Giant Jenga, Anyam Ketupat, 4D Twister, Henna Mehndi and the Tornado Blast Challenge that promises a whirlwind of fun. Look out for exciting rewards including Malindo roundtrip flight tickets to Medan and Sunway Lagoon ticket discount vouchers.

Younger theme park goers will have their share of fun as they get the opportunity to take a photo with Baby Shark cut-out characters at the PinkFong Baby Shark Bash. Cool things up further and receive a pair of Kool Shades upon purchase of a Baby Shark Combo Meal or PinkFong Baby Shark Ice Cream! There will be special appearances by everyone’s favourite Nickelodeon characters including SpongeBob SquarePants, Patrick Star, Teenage Mutant Ninja Turtles, Dora the Explorer and Boots.

Sean Choo, General Manager of Sunway Lagoon commented, “Sunway Lagoon is bringing the traditional and modern elements of Raya together to cater to all ages so there is a feeling of nostalgia and also new experiences to look forward to. The festive season is all about spending quality time with loved ones and this is our way of inviting our guests to a whole new celebration of Hari Raya! With the multiple thrilling and relaxing rides and attractions, variety of wildlife to learn about, meet and greet sessions with television characters, with the exciting in-park shows we have in store, we assure that our guests will bring home great memories to be cherished.”

Visitors can also indulge in several photo opportunities at the many unique and unconventional festive decorations around the park, such as the Glowing Hari Raya Cube @ the Piazza – a cool version of a Hari Raya greeting card. Visitors can also observe a classic Hari Raya Open House @ the Carousel, which will be set inside a rumah kampung in full festive merriment.

Enjoy 40% off published admission rates when you purchase your tickets with Maybank QR Pay or buy online the special holiday school packages, FAMFun (2 Adult 2 Child) at RM368 or 4-To-Go (4 Adult) at RM 432.

Visit Sunway Lagoon today and flaunt your Best Day Ever pictures during Raya on your social platforms and hashtag #SLKoolRaya and #SunwayLagoonMY.
More information about Sunway Lagoon can be obtained online at www.sunwaylagoon.com or on Facebook at www.facebook.com/SunwayLagoonMalaysia.

Starbucks Malaysia Releases Exclusive Bearista Merchandise in conjunction with Football Fever



Launching on 15 June, the Starbucks® Football Miniature Bearista will be available at all stores for an affordable price of RM48. Each Miniature Bearista comes with a VIA Caramel 3CT in a set and is dressed in an exclusive Starbucks Football jersey and sports attire. The limited-edition Starbucks® Football Miniature Bearista is sure to excite your inner child with the passion for football. This merchandise is only available for a limited time, and is perfect for gifting or to add to your collection.

To add to the excitement, Starbucks Malaysia will also be screening live Football matches of the quadrennial event at 18 selected stores within the Klang Valley, Penang, and Johor (full list in Appendix I). TVs will be set up at the stores, and customers can enjoy Starbucks’ handcrafted beverages while watching the Football matches live.

That’s not all. To hype up the Football season, walk-in customers who wear a jersey of any team will be entitled to a 20% discount on any Starbucks handcrafted beverages during the live matches at the selected stores.

“Here at Starbucks, the community is always at the forefront of what we do. After all, we are in the people business serving coffee, and connecting with communities is the heart of our business. The Starbucks® Football Miniature Bearista is the perfect companion to bring home with you to add to your collection, or to have by your side while you watch the highly anticipated matches with your mates. Alternatively, you can always come to our selected stores for the coffee and stay for the Football,” said Ms. Esther Woo, Director of Marketing of Starbucks Malaysia and Brunei.

The Starbucks® Football Miniature Bearista will be available from 15 June 2018 onwards at selected Starbucks stores across Malaysia, while stocks last.

For more information, please visit the Starbucks Malaysia’s website at www.starbucks.com.my.

Thursday, June 07, 2018

Rihanna and PUMA added a brand new PUMA Fenty Espadrille to its lineup



Following the release of the heavily motorsports-inspired PUMA Fenty Avid by Rihanna, which carried an all-new part-sneaker and part-sandal design, Bad Girl Riri and the FastCat is back again to introduce a brand new silhouette, the ‘PUMA Fenty Espadrilles’.

Tuesday, June 05, 2018

PUMA FOOTBALL Release New-Gen Versions of THE FUTURE and PUMA ONE for the WORLD CUP 2018



Imagine being the one, imagine being that player that everyone pins their hopes on, the player that people expect to produce brilliance.

With this pressure comes the opportunity to change everything, to create moments of sheer genius that are remembered forever, to light up the pitch, inspire a nation, and Illuminate the Game.



The Illuminate Pack brings together PUMA brand-new iterations of the FUTURE and PUMA ONE in a stunning new iridescent colorway and graphic makeover that reflects that pulse of energy that surges through the minds of football geniuses as they receive the ball and create those game changing moments of excellence.



The FUTURE 2.1 carries a subtle membrane graphic that symbolizes the mind of the creative players that invent play with flair and instinct, whilst the PUMA ONE has an analytical geometric graphic that mirrors the minds of those players that read the game ahead of all others, delivering those pin-point, defense splitting passes with perfection.

FUTURE is the first football boot with a truly customizable fit. NETFIT technology allows the wearer to lace their boots any way they want in order to fit perfectly, no matter the foot shape or lock-down need.



The FUTURE utilizes PUMA’s adaptable NETFIT technology was introduced to football in the form of the FUTURE 18.1 and made waves on the pitch. For the FUTURE 2.1 we have refined this concept and improved it in every detail. Each lace hole in the NETFIT technology is more closely spaced and applied over a larger area of the upper for even more lacing possibilities. In the strike zone the NETFIT is covered and protected by a TPU skin, the vacuum process that is applied to this area creates a strong x-ray of the net that adds to the grip and touch of the boot.

To improve the overall fit and feel of the boots the NETFIT upper has been fused to the evoKNIT sock and striking zones to create one Form-fitting textile base layer, bringing the wearer a snug-fit whilst making sure the foot is closer to the ball on impact for that perfect touch. The evoKNIT sock has been further enhanced in the FUTURE 2.1 by updating the socks specifically placed cuts and ribbing textures, providing a secure fit around the ankle that allows the wearer to react quickly and remain agile.

The super lightweight and reactive RAPIDAGILITY outsole is retained and contains a mix of conical and bladed studs that are designed to bring the best results in traction and stability. Perfect for those quick turns of pace, and moments of quick footed brilliance that will leave your opponents in a twisted heap.

The FUTURE 2.1 will be worn by PUMA most instinctive and unpredictably creative players on pitch.

ADAPT: NETFIT technology for a customizable fit.
ACCELERATE: Lightweight RAPIDAGILITY outsole for super sharp bursts of speed.
REACT: evoKNIT sock and Form-fitting textile base provide support for lightning on-pitch reactions.



The PUMA ONE was designed to enhance every aspect of your game. From the strike, to the speed, to the touch. Leaving nothing to chance the PUMA ONE 1 revolutionizes this approach with a complete progressive update.

For the perfect FEEL the leather remains the super soft and thin K-Leather which has been applied only to the key striking area of the boot to help reduce its overall weight.

Perfect touch is a key attribute every player desires in their play and this has been addressed by creating 3D dots that lie underneath the K-Leather vamp further enhancing the overall FEEL and grip on the ball.

The FIT has been taken to New Levels by combining our new FUSEFIT technology to the supportive evoKNIT sock resulting in more lacing options for better overall comfort, lockdown and agility.

The FAST is pushed further by updating the lightweight RAPIDSPRINT outsole reducing the overall weight of the boot resulting in increased top speeds. The new stud configuration is now combined with an external heel counter, designed to provide stability and aid quick turns and bursts of pace, altogether offering our players a more agile and reactive boot.



For players with real ability, pure class, and perfect play there is only ONE.

FIT: evoKNIT sock and FUSEFIT technology for a glove-like fit and adaptable lacing options.
FAST: Lightweight RAPIDSPRINT outsole for supreme acceleration.
FEEL: Super soft K-Leather for pin-point touch and ball control.

The Illuminate Pack will be worn by PUMA’s impressive roster of global players as they step up to Illuminate the Game and reach New Levels on the world’s biggest stage this summer. These players include, Antoine Griezmann (FRA - FUTURE), Sergio Agüero (ARG – PUMA ONE), Olivier Giroud (FRA – PUMA ONE), Marco Reus (GER - FUTURE), Nacho Monreal (SPA – PUMA ONE)

The PUMA Future 2.1 and the PUMA ONE retails for RM879 and are available at selected PUMA store and retail partners nationwide.

Sunday, June 03, 2018

Shoe Review: ASICS-GEL Nimbus 20



Asics is synonymous with comfortable running shoes. When we were given the opportunity by Asics Malaysia to test a pair of GEL-Nimbus 20, we gladly accepted it. Since it’s named after the cloud, they should be comfortable, right?
Yes! All of the cushioned shoes from ASICS are extremely soft and responsive as if you are walking on clouds.

adidas SolarBOOST - Run To Rise



Kuala Lumpur, 2 June 2018 – adidas Running launches a brand-new technical performance silhouette for those who demand the best in performance, comfort and energy return when they run.

Inspired by NASA engineering and designed for pure function, the SOLARBOOST is a high-performance, lightweight running shoe created using adidas’ best innovations. Featuring pioneering data-driven Tailored Fibre Placement technology which lays down fibres which feature Parley material content, every single millimetre of the shoe is precisely stitched and constructed. The result – superior comfort, fit and support in a lightweight form so runners can move confidently at any speed or distance.



Confidence was a key inspiration behind the new franchise. Knowing that running enthusiasts run to gain self-belief in other aspects of their lives, the silhouette is designed to build this confidence in runners by equipping them with advanced technology. In the first of its kind to feature adidas Runner’s community members, who are at the centre of everything that adidas Running does, the supporting Run To Rise campaign is designed to celebrate the peak in confidence and energy that runners experience when they complete their run.







Drawing parallels with the construction of a space-shuttle, in which every part has a unique purpose, every element in the SOLARBOOST has been maximised for a specific performance-driven function. Weighing only 295g, the new silhouette is 15g lighter than the previous Energy Boost silhouette, reflecting a significant reduction in weight whilst still delivering on the same superior cushioning and energy return.



Tested by the adidas Runners community in key cities across the world, within a wide range of temperatures and conditions, the lightweight yet durable model features adidas’ most ground-breaking innovations, including:
• NEW Tailored Fibre Placement: cutting-edge technology uses Aramis data to precisely lay down fibres which feature Parley material content in the mid-foot to support the runner
• Updated Energy rail: a brand new, lightweight symmetrical construction that works with BOOST to increase stability
• Refined fit counter: supportive lightweight heel construction, designed to enable the free motion of the Achilles tendon as well as a wider, more accommodating fit
• BOOST sole: a highly responsive 85% BOOST midsole provides superior, lightweight cushioning to energise runners from the ground up
• Optimised Stretchweb: rubber outsole with superior grip that adapts to every runner’s foot strike by moving in harmony with boost to provide a smoother and more flexible ride.







Chris Ekman, Senior Product Manager, adidas Running, said: “We knew it was time to challenge the status quo of a performance running shoe. To create a lightweight, supportive and comfortable silhouette for every runner, we took inspiration from the automotive and aerospace industries and discovered Tailored Fibre Placement, a precision manufacturing technology that allowed us to stitch materials together more precisely than ever before. We combined this with an updated Energy rail and optimised BOOST for a more efficient take-off. In pioneering the use of Tailored Fibre Placement within the running footwear industry, we were able to engineer the most technical running silhouette ever created by adidas Running.”



Retails for MYR650, the SOLARBOOST will be available online and in the following stores on June 1st 2018:
o adidas Sports Performance Pavilion
o adidas Sports Performance KLCC
o adidas Sports Performance The Gardens
o adidas Sports Performance IOI City Mall
o adidas Sports Performance Midvalley
o adidas Sports Performance Sunway Pyramid
o adidas Sports Performance Genting Sky Avenue

To find out more, please visit: adidas.com.my/SOLARBOOST.
Follow the #SOLARBOOST conversation at @adidasrunning on Instagram, Facebook and Twitter.