AXA Hearts in Action Run 2017 Aims for 8,000 Runners

AXA AFFIN Malaysia announced the launch of the AXA Hearts in Action Run 2017, which will take place on 24 September 2017 at MAEPS, Serdang. This is the third consecutive year in which AXA AFFIN is hosting the event. In 2016, the event was well-received with over 7,000 participants, and contributions of RM110,000 to WWF-Malaysia. This year, AXA AFFIN is aiming to make cash contributions to four (4) non-profit organisations (NGOs) in Malaysia, including: WWF-Malaysia (which was the beneficiary in 2015 and 2016), National Council of Women’s Organisations (NCWO), National Kidney Foundation (NKF) and World Vision Malaysia (WVM). By participating in this event, runners will not only be able to enjoy a fun and healthy day with family and friends, but make a real difference by contributing to these organizations at the same time, as part of the proceeds will go towards supporting the various initiatives and projects by these organizations.

Participants will be able to make a strong statement proclaiming their support towards their preferred cause by choosing one of five different coloured T-shirts, each representing one of the five causes:

• Green – for those who support environmental protection
• Orange – for those who support the protection of wildlife
• Yellow – for those who support healthy lifestyle and the fight against diseases
• Pink – for those who support gender equality and women’s empowerment
• Blue – for those who support child education and fight against child poverty



Yeap Chong Wei, GM of Marketing of WWF-Malaysia; Omna Sreeni-Ong, Hon Secretary General of NCWO; Shynta Rina Yoernal, Head of Finance of WWF-Malaysia; Rebecca Tan, Chief Marketing Officer (CMO) and Bancassurance of AXA AFFIN General Insurance (AAGI); Chua Hong Wee, CEO of NKF and Monica Tan, Head Resource Development of WVM, signing the memorandum of agreement


MAEPS, the venue for this year’s event, is the largest agro park in Asia. Runners will be brought closer to nature and treated to beautiful landscapes along the routes. AXA AFFIN is targeting 8,000 participants and hope to raise RM150,000 in support of the five causes. The run consists of two categories:
• 12KM (Men & Women): RM65 per runner
• 6KM (Men & Women): RM55 per runner; (Children aged 3-12): RM35 per runner

AXA Hearts in Action Run 2017 partners and sponsors include Brooks, Quill City Mall, Nestle Fitnesse, AXIS Physiotherapy, Urban Health and Running Malaysia.



Registration for AXA Hearts in Action Run 2017 is now open at www.heyjom.com/axa. Hurry and register today, the first 2,000 early birds will receive free name personalization on their running shirts!

For more information, visit our website or email axaheartsinactionrun@axa.com.my . You can also follow AXA AFFIN Malaysia’s Facebook page for the latest updates.

Media Release: ASICS Relay Back For 2nd Year

Kuala Lumpur, 20 July 2017 - In October 2017, the ASICS Relay will return to Kuala Lumpur, demonstrating ASICS’s commitment to running as a sport and its salute to team spirit. This time, the participants will get to experience the scenic views of Putrajaya, touted as the Malaysian capital’s City in a Garden.

Teams of four will begin running from the ceremonial Seri Gemilang Bridge, leading to the Heritage Square where the Putrajaya Convention Centre is situated. They will then run around Datarn Gemilang and pass the iconic buildings of the Attorney General Chambers of Malaysia and the Tunki Mizan Zainal Abidin Mosque, which is commonly known as the Steel Mosque because of its unique stainless steel structure.

This year’s ASICS Relay will start in Jakarta, Indonesia (19 August), followed by Kuala Lumpur, Malaysia (7 October); Singapore (4 November); and Bangkok, Thailand (2 December).

Three thousand teams across the four cities are expected to participate. The distinctive format of the ASICS Relay calls for a team of four to complete the full 42km or half 21km marathon. Each member has to run a quarter of the total distance. The format eschews the individual endurance required in a typical marathon, instead drawing on the motivational strength of teamwork and building camaraderie as each team completes the marathon in unity.

Spurring teams on will be cash prizes ranging from MYR1,500 to MYR5,450.

The overall fastest team in each of the Male, Female and Mixed categories to emerge at the end of the four-city ASICS Relay circuit will also win travel vouchers worth about MYR9,000.

ASICS recognizes the increasing popularity of running in Asia, and created the ASICS Relay to be a fun and bonding running experience for anyone interested in the sport, whether they are fitness explorers, adventure seekers, health enthusiasts or recreational participants.

“Introducing the ASICS Relay to more South-east Asian countries affirms our historical association with running. It is heartening to see participants from all walks of life, regulars and first-timers, complete the marathon. We look forward to welcoming this year’s runners,” said Kenji Oh, Asia Marketing Director of ASICS Asia Pte. Ltd. The ASICS Relay 2017 will take place at the following locations:

Jakarta: Alam Sutera Mall
Kuala Lumpur: Putrajaya
Singapore: Former Kallang Airport
Bangkok: To be announced

Early Bird registration is now open, and will end 10 August:

MYR280 for 21km Open Category
MYR320 for 42km Open Category

Normal registration starts from 11 August:

MYR320 for 21km Open Category
MYR360 for 42km Open Category

Promotions:

WIN A SLOT
Stand a chance to win a complimentary team slot to the ASICS Relay Kuala Lumpur 2017 when you spend MYR430 and above in a single receipt.

Applicable only at ASICS Mid Valley Mall, ASICS 1 Utama and ASICS Pavilion KL. Validity period from 20 July to 22 August.

BE AMONG THE FIRST 50 PARTICIPANTS TO RECEIVE A COMPLIMENTARY ASICS SHOEBAG
The first 50 registered runners to present their confirmation slip at ASICS Suria KLCC will each receive an ASICS shoebag. Validity period from 20 July to 7 October.

WIN AN ASICS SLING BAG
The first 100 teams to register for ASICS Relay Kuala Lumpur will each receive an ASICS Sling bag. Validity period from 29 September to 1 October (during race pack collection).

Website: asicsrelay.com 
Facebook: @ASICSRelay 
Instagram: @ASICSRelay 
Official Hashtags: #ASICSRelay #ASICSRelayKualaLumpur

Update: The registration for teams has been extended to 24 September. However, teams will not have their personalised bibs printed. So, hurry! You still have some time to gather your team for the event!

Photo Recap: #RUNWITHME 10K @ Bandar Rimbayu

Runwithme - on my side and by my side. Not only the name of this run is quite similar to our blog name, Runwitme, the philosophy behind it is also about spirit of togetherness, with friends and family by our side as we ran. Last weekend, we joined more than 2,000 runners in the 10K #Runwithme Fun Run organised by IJM Land in Bandar Rimbayu.

5 Reasons Why You Should Not Miss the PUMA NIGHT RUN 2017!

The PUMA Night Run is less than a month away and with an overwhelming response thus far, this might be your last chance to register! If you're looking for a reason to attend the PUMA Night Run 2017, we've got not one, but FIVE reasons why you should not miss out on this year’s event.

Reason 1: Even you can run the PUMA Night Run 2017. Despite being a run that requires a qualifying time, the main goal of the PUMA Night Run is to satisfy both competitive and non-competitive runners. That makes PUMA Night Run unlike any other running events because you can either have a shot at competing alongside some of the best competitive runners around the nation or you can just have fun and run with your friends and family. Signing up for a race like PUMA Night Run, where you can choose to participate in a 6 KM fun run or 12 KM competitive run, can be the motivation you need to get out there and get it done because accountability is everything!

Reason 2: Stand a chance to meet the uprising Korean star, Lee Jae Yoon. The word ‘versatile’ best describes this man. From his debut in ‘Stormy Lovers’ to ‘Another Oh Hae-young’ and the recent popular drama, ‘Weightlifting Fairy Kim Bok Joo’ Lee has tried his hand in multiple acting roles since his debut in 2004. Despite Lee’s busy schedule, he has always been focused on making fitness his priority. Don’t miss this opportunity to run alongside him at the PUMA Night Run 2017!

Reason 3: Exhilarating activities awaits you at the PUMA Village. Push yourself beyond your limits at the Puma Race Village for the pre-run party! You will be challenged physically and mentally as you make your way to the challenge’s finish line. As participants explore the village, your senses will be stimulated as you encounter various unique games and activities.

Reason 4: The After Party. PUMA is known as one of the pioneers in the night running scene having first introduced the run in 2014 as a platform for runners from all walks of life to celebrate the joy of running and experience a carnival-like atmosphere filled with activities and performances. The PUMA Night Run will end with the ultimate afterrun music performances, featuring Singaporean Kpop artist Gen Neo, renowned local artist, Black and many more to come!

Reason 5: Ending the night with a BANG! Who doesn’t love fireworks? The PUMA Night Run will give you a perfect end to a perfect night with some brilliant fireworks display! Your epic night of running and having fun will be complete as you will watch fireworks beautifully light up the dark skies. How about that for a picture perfect moment?

There you go! Also, don’t forget the most important item for the PUMA Night Run guys, your race packs! The race packs will be available for collection at Sunway Putra Mall, Concourse Area from 28th to 30th July (Friday until Sunday), between 10:00 AM to 9:00 PM.

So what are you waiting for? This is your last chance to not miss out on an epic night run this year! Register today at http://pumanightrun.com.my/ and like the official FB page ‘PUMA Night Run 2017’ for all the latest updates about the event!

Great Eastern Genting King of the Mountain Challenge Awaits 10,000 Viper Challenge Participants

Kuala Lumpur, 11 July 2017 - The next event of the Great Eastern Viper Challenge Series, widely acknowledged as Asia's biggest obstacle course running event, is scheduled to be held at Genting Highlands on July 15, 2017.

Dubbed the Great Eastern Genting King of the Mountain, it will challenge 10,000 participants for the second year as they battle the hilly terrain, winding roads and some new obstacles. Hosted by Genting Resorts, the cool climate offers a unique experience for all participants, a vast difference from the searing heat of the previous stops.

The event will cover a distance of 10km and will have 15 obstacles with the first wave of participants set to be released as early as 7am. Participants will receive their finisher medals and event t-shirts once they have completed the challenge. Great Eastern’s LIVE GREAT booth will be offering free photo printouts and a chance to win Starbucks gift cards at the 'LIVE GREAT Fitness Challenge'.

"It is always exciting being back here in Genting Highlands as it provides a different atmosphere compared to the previous venues. The hilly roads and weather will be the sixteenth obstacle for each participant as they battle their way to the finish line," said Selva Kumar, CEO of Original Bootcamp Sdn Bhd, the brains behind the Viper Challenge.

“Viper Challenge highly regards the health and fitness of one’s life and we are glad to help educate and motivate our participants on the importance of being healthy especially when they live a fast-paced lifestyle,” he added.



The Great Eastern Viper Challenge 2017 Series is presented by Great Eastern Life as part of their 'LIVE GREAT Programme', the first integrated health and wellness programme by an insurance company in the region. The programme comprises five components including wellness tools, health tips, mobile applications, workshops and events. Added to this, customers can use the LIVE GREAT Card to enjoy exclusive health and wellness privileges at partner establishments throughout the region.

Great Eastern Life’s Chief Executive Officer, Dato Koh Yaw Hui said: "As the title sponsor for Great Eastern Viper Challenge for the second year, we hope to continue to inspire Malaysians to live healthier and better lifestyles by advocating not only physical wellness, but also mental health.

"Participants of the Viper Challenge have to challenge themselves to go beyond their boundaries and limits to overcome the various obstacles throughout the event and emerge victorious to experience a sense of accomplishment at the end.

"The event not only promotes a well-balanced and holistic idea of good health but also emotional wellness to foster camaraderie and teamwork. We believe the importance of a healthy body and mind will go hand-in-hand towards achieving a holistic healthy lifestyle”.

Due to the high demand, the Viper jet package offers an impressive deal for participants to travel from Singapore to Kuala Lumpur before making their way up to Genting Highlands. The package for two includes flight tickets to and from Singapore, entry tickets to the Great Eastern Genting King of the Mountain and two nights stay at the First World Hotel, Genting.

Malaysia Major Events, a division of Malaysia Convention & Exhibition Bureau (MyCEB), and an agency under the Ministry of Tourism and Culture, Malaysia (MoTAC), has pledged its continuous support of the Viper Challenge. Since the first edition in 2013, more events have been introduced yearly with the brand currently boasting well over 120,000 enthusiasts who have competed in events on the local front and internationally.



Viper Challenge’s multiple formats which cater to the masses and an elite few, require participants to complete any three of the five events - Singapore, Penang and Johor, Genting Highlands, Shah Alam (mid-level) and the final event, the Great Eastern Viper Challenge.

The next Great Eastern Viper Challenge event will be held at the majestic Shah Alam Stadium in September where the participants will aim to complete their Series Finisher Medal with the grand finale taking place at Cyberjaya in December.

Singapore Athletics Partners with IRONMAN Asia for National Championships

Singapore. 10 July 2017 – Singapore running received a boost today after world’s leading endurance race organisers, IRONMAN Asia announced a two-year partnership with Singapore Athletics Association (SAA).

The partnership, will see SAA continue to sanction the Standard Chartered Singapore Marathon, the region’s only International Association of Athletics Federations (IAAF) Gold Label race.

At a grassroots levels, SCSM 2017 and 2018 will double up as the host event for the marathon distance at the official National Championships. where the top competitive local runners across two categories- Singapore Open and Masters, Male and Female will get the opportunity to compete against the best in Singapore to be crowned National Champion.

Team Singapore athletes who have already confirmed participation include Pierre de Coubertin World Fair Play Trophy winner Ashley Liew, 3rd place finisher at SCMS 2016 Evan Chee, Jasmine Goh, Neo Jie Shi, and Fang Jian Yong.

Speaking of the change SAA President Mr. Ho Mun Cheong said “This partnership is a move in the right direction, and will help to further elevate the sport of distance running among competitive runners in Singapore. By hosting the National Champions at a platform like SCSM, our top Singaporeans will get to experience what it is like to compete amongst the elites at a world class event, while vying for the honour of being crowned National Champion.”

7-time SCMS Singapore Men’s Champion, and Team Singapore athlete Mok Ying Ren (managed by ONEathlete) also welcomed the partnership saying “We’ve had the Standard Chartered Singapore Marathon for many years now, and many of us have run this race growing up. The event has grown tremendously both in scale and quality, so hosting the National Championship here makes sense, and will certainly strike a chord with competitive runners in Singapore. I am confident that it would be an opportunity for a finer display of local sportsmanship and emergence of more young local running talents.”

Hosting the National Championships at SCSM will allow participants to enjoy the enhanced race experience, and compete across new race routes which will take them through some of Singapore’s most iconic heritage locations.

En route, runners there will also be a number of improvements with the introduction of new features like mist tunnels, cooling zones, additional and longer hydration points and more entertainment along the route for a better running experience.

Commenting on the partnership, Managing Director of IRONMAN Asia, Geoff Meyer said “This is part of our commitment to developing Singapore as a premier running destination. The race is already seen by local and regional runners as the gold standard, by working with SAA to host the National Championships here, we’re hoping to further develop SCSM as a race for those with a competitive edge.”

Come July, SCSM will unveil runners’ programmes that will help SCSM participants to prepare them for the best race yet.

Registration for SCSM 2017 at www.singaporemarathon.com. Standard Chartered Cardholders will enjoy 15% off registration fee across all categories.

For more information, visit: www.singaporemarathon.com
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Facebook: www.facebook.com/MarathonSG
Instagram: @MarathonSG
Twitter: @MarathonSG