Wednesday, May 27, 2015

Media Release: AXA Hearts in Action Run 2015: Get Your Hearts in Action and Save the Planet!

Kuala Lumpur, 26 May 2015 - AXA Affin General Insurance Berhad (AXA Affin GI) recently announced its partnership with the World Wide Fund for Nature Malaysia (WWF-Malaysia) to launch its inaugural AXA Hearts in Action Run 2015 event. Present at the signing ceremony were Emmanuel Nivet, Chief Executive Officer of AXA Affin GI and Dato’ Dr. Dionysius Sharma, Executive Director/CEO of WWF-Malaysia. Also present was Chi Chi, the official mascot of WWF-Malaysia.

AXA Affin GI as the Title Sponsor, AXA Hearts in Action Run will take place this coming 9 August 2015 at the beautifully-landscaped Setia Alam, Shah Alam.

Targeting to attract 3,000 runners of men, women and families, AXA Hearts in Action Run aims to:

• foster the understanding of the responsibility to protect the country’s natural environment
• promote a healthy lifestyle among Malaysians
• give back to our living planet

The categories of AXA Hearts in Action Run 2015:
• Open 10km (Men & Women)
• Beginner 6km (Men & Women)
• Family 3km (Family with minimum 1 adult + 1 kid (5-12) years old; maximum 4 per team)
Registration fee will range from RM30 to RM60 per runner. All proceeds collected from the registration fees of AXA Hearts in Action Run 2015 will go towards WWF-Malaysia’s conservation work on large-scale priority areas that encompass a broad range of wildlife and ecological systems.

“At AXA, Environment and Community are two of our Corporate Responsibility pillars. We are delighted to partner with WWF-Malaysia, whose ultimate goal is to achieve long-term and sustainable conservation impact in our country. In organizing this community-wide running event our aims is not only to help promote healthy lifestyles and family bonding but also to demonstrate our strong commitment and contribution towards creating a sustainable and responsible environment,” said Emmanuel.

“We hope that Malaysians will enjoy this event and see that exercise can be fun. Bring your parents, your grandparents and your children and have fun as a family. For the Family 3km category, family members are encouraged to take part in the Most Creative Costume contest and dress up according to the theme: “Let’s get your hearts in action and protect our planet!” Emmanuel added further.

"We are happy to collaborate with AXA as part of WWF-Malaysia's long-term commitment to conserve the environment. Saving our living planet is every individual’s responsibility. While WWF-Malaysia undertakes biodiversity conservation projects to build resilience of the ecosystems, we urge the public to complement by adopting a less carbon intensive lifestyle, and businesses by moving towards more sustainable business practices," said Dato’ Dr Dionysius Sharma.

AXA Hearts in Action Run 2015’s official sponsors are Revive, Chek Hup Coffee, Perskindol, Nestle Fitnesse, Salonpas, MiCare, C.S. Yeo and Soon Huat Enterprise.

Registration for AXA Hearts in Action Run 2015 is currently open. To register, go to

For information on AXA Hearts in Action Run 2015, visit in-action-run/axa-heart-in-action-run-2015 or email:

Follow us on the AXA Affin General Insurance Berhad Facebook page for the latest updates.

Tuesday, May 26, 2015

Media Release: KRR Raised RM 66,000 to Food Aid Foundation through its 11th ROASTERS Chicken Run

Selangor, 25 May 2015 – More than 2,500 runners were seen running for a great cause at the 11th ROASTERS Chicken Run (RCR), organized by Kenny Rogers ROASTERS (KRR) on a meaningful Sunday morning!

Enthusiastic participants from all walks of life flooded the grounds of Sunway Lagoon as early as 6.30 am in the morning, followed by an energetic warm-up session together with the Celebrity Fitness team before they proceed with the run according to their respective categories!

“RCR has always been one of our many significant events and seeing its success to date, it is absolutely worth the effort when Malaysians are equally supportive of the cause. This year, through the amount of RM 66,000 raised from the event, we are glad to share that KRR will be reaching to a larger number of the needy ones by providing them nutritious wholesome meals as well as donating funds to various organizations through Food Aid Foundation,” commented Dato’ Francis Lee, Group Executive Director of Berjaya ROASTERS (M) Sdn Bhd.

“I’m glad to be here today to show my gratitude and support to this meaningful event. We appreciate the generosity from KRR and fellow Malaysians, who are selflessly here with us today in support of the foundation. With the contributions garnered from the event, we will certainly be able to extend our arms to a greater number of homes and provide them with more nutritious food supplies,” expressed Rick Chee, founder of Food Aid Foundation, at the charity run yesterday.

Funds from the ROASTERS Chicken Run 2015 will be contributed to Food Aid Foundation through 2,000 sets of Kenny’s Chicken Meals to approximately 20 charitable homes for both the young and old. Meanwhile, the remaining funds will be utilized to purchase ingredients and groceries to other homes which are also supported by Food Aid Foundation.

Food Aid Foundation is a non-profit organization that operates as a food bank which provides basic food to charitable homes, rehabilitation centres, feeding centres, poor families and destitutes.

To date, the ROASTERS Chicken Run has successfully raised more than RM600,000 for a variety of charitable organizations and homes such as Little Yellow Flower Foundation, Tabung Kebajikan Pesakit HUKM, Pediatric Unit HUKM (Oncology), Unit TUTUR – Aural Rehabilitation Centre for Hearing Impaired Children together with Yayasan Budi Peyayang Malaysia and House of Joy and Faith, Yayasan Sunbeams Home, Rumah Juara, Rumah Kanak-kanak Tengku Budriah, Rumah Sayangan, Malaysian National Kidney Foundation – Dialysis Treatment for the Young, Rumah Hope, Rumah Kebajikan Anbu Illam, Rumah Charis Ti-Ratana Welfare Society, and Tabung Kebajikan Pesakit PPUKM – Young Diabetic Patients.

A video posted by runwitme (@runwitme) on

The ROASTERS Chicken Run 2015 was made possible with the support from the co-organiser, Sunway Lagoon. Supporting partners who make this run possible also include Groupon, 100 Plus, BCard, Berjaya Hotels & Resorts, High 5, Celebrity Fitness, Unilever Food Solutions, Starbucks, Sports Toto, Salonpas and RockTape.

The ROASTERS Chicken Run is one of the many initiatives in the Kenny Rogers ROASTERS Community Chest Campaign, established in 2005 in aid of the less fortunate. For more information, call 03-2119 9888 or visit or connect to

Media Release: Standard Chartered KL Marathon 2015 Achieves Three Personal Bests

Kuala Lumpur, 25 May 2015 – The 2015 edition of Standard Chartered KL Marathon opens with a bang, breaking three records in a week. First in achieving more than 10,000 runners signing up on launch day itself; receiving over 25,000 sign-ups within 48 hours; and finally, its fastest ever registration closing -- in just 4 days.

The overwhelmingly positive response underscores the popularity of the Marathon, which allows runners to uniquely experience the city of Kuala Lumpur. It also bears testament to the fact that Malaysians are taking more than just an interest in healthy living and active lifestyles.

Rainer Biemans, Director of Dirigo Events Sdn. Bhd., Event Owner and Organiser of Standard Chartered KL Marathon, said, “It’s thrilling, humbling and encouraging all the same time. Having organised the Marathon for the last 6 years, we are proud to see its growth into what it is today. Thank you to all runners and the Standard Chartered KL Marathon family of stakeholders, sponsors, partners and supporters without whom, this would not be possible. We look forward to seeing all 35,000 runners at the start line on Race Day.”

Mahendra Gursahani, Managing Director and CEO of Standard Chartered Bank Malaysia said, “We are very pleased that so many runners are so motivated to join the Standard Chartered KL Marathon. The Marathon has grown from strength to strength, and we are glad that it has become the event that runners from Malaysia and beyond, eagerly look forward to every year. As the country’s first and oldest bank established in 1875, Standard Chartered Bank Malaysia takes pride in contributing to the community and the sponsorship of the Marathon is a great example. It is the Bank’s way of encouraging the community to get involved in sports and adopt a healthier lifestyle.”

Even with the record-breaking participation and early close of registration, individuals can still be a part of the Standard Chartered KL Marathon 2015 by:

• Signing up for the Corporate Challenge – This 10 km team category is still available for registrations.

• Supporting the ‘Run For A Cause’ runners – Pick a charity that you would like to support, and encourage our “Run For A Cause” runners who have pledged their commitment to raise funds for their chosen beneficiaries.

• Be a volunteer – More than 1,500 volunteers are needed to help on Race Day and you can be one of them. Stay tuned for volunteer registration.

• Be a supporter – Cheer and support your friends and families during their race and add to the festivity of the event!
The local running scene is a fast rising industry -- Standard Chartered KL Marathon has attracted more than 2,479 foreign nationalities from 83 countries and provides a strong sports tourism platform. Running has been growing in popularity in South-East Asia, out of more than 288 running events in the region; Malaysia has hosted 94 of them from 2015 to 2016.

Interesting facts and figures about the popularity of running in Malaysia:

• Marathon running has become a popular sporting trend in Malaysia with the growing number of running events taking place on the local running scene.

• To aspire healthy lifestyles and empowering Malaysians by helping them to achieve a work-life balance through a healthy body and mind.

• Running events are ever-evolving with runners empowering one another to practise healthy lifestyles and at the same time, contributing to positive and social growth through a number of community and health initiatives.
Witnessing three record-breaking in a week, Standard Chartered KL Marathon officially announces that public registrations are now closed. Runners should now focus on training right for the race and stay tuned to the next announcement on Standard Chartered KL Marathon’s running clinics.

For more information and updates on SCKLM, please visit:

Monday, May 25, 2015

Media Release: Celebrity Fitness Indoor Fitathon Returns With A Bang!

Kuala Lumpur, 25 May 2015 – Celebrity Fitness Malaysia’s Indoor Fitathlon is coming back for the second year for an even bigger and more exciting fitness challenge! This year, 20 lucky Malaysians will pair up with celebrities to compete in a series of fitness challenges to win their share of prizes worth RM30,000.

The Celebrity Fitness Indoor Fitathlon 2.0 takes place on 13th June 2015 (Saturday), 10am at GF, High Street in 1 Utama, and will give Malaysians a chance to test out their fitness abilities with 20 celebrity partners, including Peter Davis, Tony Eusoff, Mark O'Dea, Gary Yap, Jason Phang, DJ Lin, Steve Yap, Ian Ong, Phirence, Brian Chen, Cindy Chen, Winson Voon, Angeline Ooi, Jess Chong, Hana Teo, Terry Ong, Azura Zainal, Annie Wong, Linora and John Oh.

“At Celebrity Fitness, we always advocate for Malaysians to pursue a healthier lifestyle by exercising and what better way to encourage people to stay fit than to put a twist to simple workout routines by pairing them up with their favourite celebrities. Through the challenges, we can demonstrate how working out can be effective and empowering, and yet motivating and fun if done in pairs,” said Kris Malhotra, Country Group Fitness Manager of Celebrity Fitness Malaysia.

The Fitathlon is inspired by Fast Fit, one of the most popular Celebrity Fitness signature classes. Just like the name suggests, Fast Fit is a series of high intensity, high energy workouts designed to tone muscle definition, burn off fast rapidly and train the coordination of core muscles.

To sign up for the challenges, participants have to submit the most creative slogan on which celebrity they wish to pair up with and why through the application page. Selected participants will then have the chance to partner with their chosen celebrity and complete 20 stages of workouts together in 5 minute bursts.The goal of the race is to execute as many sets as possible at each station while keeping the right form and proper technique.

“The buddy teams will race through the stations simultaneously and the final winner will be determined by the combined number of repetitions completed by both partners for each activity,” explained Kris. “It is a competition against other teams, but also challenges the teamwork of the partners and the motivation of the contestants themselves.”

To sign up for the Indoor Fitathlon 2.0, complete the phrase "I choose (celebrity's name) because…" in not more than 20 words and send it to, along with your full name, IC number, email address and handphone number. Submissions close on 8 June 2015, 11:59pm.

“After experiencing the excitement of last year’s Indoor Fitathlon, I can’t wait to find out what new challenges lie ahead for both me and my partner,” Tony Eusoff, who participated in the 2014 Fitathlon, said.

The Celebrity Fitness Indoor Fitathlon 2.0 is proudly supported by the following partners: Adidas Malaysia, L'Oréal Professional Malaysia, Gatorade, Square Box Pictures, OtterBox, Carlo Rino, Esse Organic Skin Care and Zova Café.

Head on over to the Celebrity Fitness’ Facebook Page at to find out more about The Celebrity Fitness Indoor Fitathlon.

Friday, May 22, 2015

Highlights of Extravaganza Sports & Golf Deal at Dewan Sri Putra, Bukit Jalil

We just love a good deal, don't we? That's why we make beelines to wherever there are warehouse or stock clearance sales so that we could save some money to register for more running event. :)

The Extravaganza Sports & Golf Deal is being held now at Dewan Sri Putra, near Stadium Bukit Jalil from 21 – 24 May 2015 (10.30am – 8pm). We managed to go on the first day yesterday to hunt for some great bargains.

We noticed that there are two major sections. World of Sports cover most of the hall with brands like Salomon, Mizuno, Columbia, Head, Teva, Hi-Tec, Eastpak, Keen, Russell Athletic, Thorlos etc. There is another smaller section, selling Nike, Stussy, Timberland and leather goods at the other end.

To avoid confusion, let's start with the World of Sports (WOS) section. The prices at the WOS section is colour-coded. The goods on sale are fixed with colour stickers. You can find corresponding discounted prices on the price list displayed, like this.

The discounts are amazing! We noticed running shoes are flying off the Salomon and Mizuno section. Some are pretty new shoes, last season, with great discount. Eg. Last year's Salomon X-Scream shoe is selling at RM220 (Original price RM459).

If you Maybank cardmembers, you will enjoy additional 10% off total bill and if you spend more than RM500, you get the World Cup watch for FREE!

For you convenience, there are fitting "rooms" for you to try out the stuff before you buy it.

On the other section, you get golf sets going real low. We didn't check out the golf item because we are more into running. Heheh! In this section you get brands like Nike, Li-Ning, Stussy, Timberland etc. The discounts are pretty good, about 40%.

We are very happy with the discounts and we did not go home empty-handed. So, do scurry over the Dewan Sri Putra, Bukit Jalil before the good stuff is gone.

What? Extravaganza Sports & Golf Deal

Where? Dewan Sri Putra, Stadium Bukit Jalil

When? 21 – 24 May 2015 from 10.30am – 8pm.

Hope this blog post help you with your shopping at the Extravaganza Sports & Golf Deal. Do like our Facebook page at Thank you! :)

Thursday, May 21, 2015

#RUNWITHUS 2015 @ Dataran Putrajaya

What? #RUNWITHUS 2015

When? 16 August 2015 (Sunday) 6.30 am

Where? Dataran Putrajaya, Presint 3 (In front of PPH building)

Who? Organised by Asti Runners, SAS Runners

How far (how much)? 12 (RM55) & 5km (RM40)

How to register?

Runwitme Says: RM20,000 cash prizes for winners and lots of lucky draw prizes like mountain bike, Garmin devices, TV etc await you! Like Asti Runners on FB HERE.

Media Release: Electric Run Malaysia 2015 @ Selangor Turf Club


The world’s premiere night run which combines lights and sound is set to make its debut for the first time in Malaysia on August 30 at the Selangor Turf Club, Kuala Lumpur.

KUALA LUMPUR, 20 May 2015 - One of the world’s most popular fun run is set to illuminate its first course ever in Malaysia in what will be a never before seen creative, neon coloured nocturnal run on August 30 at the Selangor Turf Club. Organized by The Livescape Group and supported by Malaysia Major Events (MME), the one-night-only 5km fun run is set to attract over 10,000 runners of all ages.

“Electric Run™ is an internationally well-known brand and we are thrilled to be able to organise this for the first time in Kuala Lumpur. It is one of the few runs where the crowd’s energetic participation, colourful neon attire and world class light show make up one of the main attractions of the sense-bounding event.

All around the world, Electric Run™ is known to bring the running experience to a whole new level and we want to make this night fun run a memorable one for our fans, both young and old, as we promote fitness and health in the liveliest way possible. As the country looks to celebrate its 58th birthday, we wanted to host a unique event where tourists can also join in and be a part of our Merdeka celebrations” Muhammad Iqbal, Group Chief Executive Officer of The Livescape Group said.

The fun night run features brightly lighted lands throughout the course as the runners make their way through the 5km course, culminating at a live music stage at the finish line. As participants run, walk or dance through the route to the finish line, they will encounter different lands along the 5km course, each decorated brighter and with more gusto than the last. Runners will begin the race with the Stickman flagging them off to pumping music and colourful lights, stimulating their senses as they encounter various unique activations and decorations throughout the course.

Check out the video:

Electric Run Malaysia will take place at Selangor Turf Club, Kuala Lumpur on 30 August 2015. Registration to the run opens on June 10 via

For more information or to obtain updates on Electric Run in Kuala Lumpur, logon to or follow us on Twitter at @electricrunmy and Instragram at @electricrunmy.

Electric Run Malaysia is organised by The Livescape Group and supported by the Malaysia Major Events (MME).

Wednesday, May 20, 2015

The ADIDAS Mid-year Bazaar Is Back at Viva Mall Expo Hall

The adidas mid-year bazaar event sales is back! From 28 - 31 May 2015 at Viva Mall Expo Hall.

Enjoy great savings on your favourite adidas footwear, apparel and accessories – only for 4 Days, so don’t miss it!


Refer below price list. You're welcome!

Check out the previous adidas bazaar blog post HERE.


We have just got home from the The ADIDAS Mid-year Bazaar exclusive preview sale for the media, friends and associates with adidas before it is open for public tomorrow. We are amazed by the amount of variety of stuff available. A perfect time to stock up those "baju and kasut raya". :)

Some tips for those who are planning to go tomorrow onwards, please make sure you know your sizes. Go to the retail outlet for fitting if you have to. There are no fitting room provided at the sale.

Some of the tees available. All at RM30. Cool, eh?

Do take care of your belongings and beware of pickpockets.

Hope this post is useful to you. Please show us some love and follow our Instagram and Facebook.

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