Monday, July 02, 2012

News: World of Sports Concept Store is Now in Paradigm Mall



Petaling Jaya, June 2012, World of Sports has recently launched their latest concept store at Paradigm Mall, Kelana Jaya, which is today most talked about shopping mall within Klang Valley.

The new concept store branded under World of Sports expand into an area approximately 5,700 square feet, filled with sports performance brands well known in the western culture yet catered for our local market requirements.

The company direction has always been aimed at high performance quality brands, attracting indoor and outdoor sports-lovers and fitness enthusiast, a growing community in Malaysia. Attention towards health is increasing amongst world population due to today’s pressure and lifestyle. As we constantly read on related articles, medicine and supplements could only do so much. Ultimately, the solution to remain healthy is to keep fit and get your muscles to work as much as your brain does.



World of Sports (WOS) is no stranger to sports enthusiasts who constantly look out for new sporting gears. As the sports industry progresses, the need for appropriate equipment to suit the multitudes of sports becomes imperative. World of Sports offers all types of extensively developed sporting gears to ensure comfort, safety and style for athletes.

World of Sports has been housing various brands such as Mizuno, Columbia, Salomon, Teva, O’neill, Montrail, Hi-Tec, Mountain Hard Wear, Keen, Dupe, World Industries, Lafuma, HEAD, VGO and many other active lifestyle and sporting products, including accessories. Mizuno, under World Of Sports, offers footwear technology and apparels relating to running, track and field, soccer, volleyball, fitness and walking.



World of Sports specialized in multiple outdoor brands, target outdoor and nature lovers when they opt for activities like hiking, trail-running, jungle tracking, fishing, biking, kayaking, surfing, paddling and many more adventure activities. Among the line up of top brands that will complement and enhance your outdoor activities are

Columbia, Salomon, Teva, Lafuma, Hi-Tec, Keen, Mountain Hardware, Montrail, Dakine.
Outdoor lovers can find full range of footwear, apparels and equipment, from hiking and trail gears to jackets and backpacks. Recently, Salomon launched its new model of trail-running shoes, XR Mission, targeting Malaysian youths and beginners.



Columbia is another innovative sportswear brand that has been around since 1938 and has become the world’s largest outerwear and sportswear, especially within their Performance Fishing Gear (PFG) category among anglers worldwide.

World Of Sports is not just an International Sports Brands key distributor in Malaysia & Singapore, but also a trailblazer in terms of trend and technology relating to healthy lifestyle. World Of Sports is able to provide various sports equipment that suit many activities and different level of skills.

It’s all about YOUR GAME, YOUR PASSION and YOUR TIME. World Of Sports is participating in MEGA SALE, kindly visit the World Of Sports chain stores located nearest to you and find out more offers in-stores from now until 2 September 2012.



Latest concept store is now opened in PARADIGM MALL at Lot 2F 07, Level 2.

For more information, please logon to www.worldofsports.com.my or www.facebook/worldofsportsmalaysia

Source: Media release by WOS.



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