Saturday, June 18, 2011

New Balance Opens "Past, Present and Future" Concept Store at Fahrenheit 88

New Balance, one of the leading running brands and Rockport, an American footwear brand have stepped into the heart of KL city at Fahrenheit 88 and were officially launched their stores today 18th June, 2011 at 2pm. Thanks to the generous people at NB, we get to witness this unique 2 in 1 launch. Heheh!

The launch was hosted by model turned emcee Hansen Lee.

Director for NB Asia Pacific, Mr. Darren Tucker.

Lucky people...Julie Wong was called to the stage to receive her lucky draw prize - a pair of Rockport shoes. Not before I won a pair of NB shoes myself. Heheh! We are so lucky...lucky lucky lucky.....

Ribbon cutting ceremony @ NB Outlet by Mr.Robert Lim (third from left) who is the Managing Director of Stream Group, which carries NB and Rockport brands.

This outlet has the Past, Present and Future concept. The walls are made from replica Boston bricks, whilst the interior is littered with wooden display windows, iron chandeliers as well as old telephones and fans.

The ceiling sports a lightbox that spans all the way from the front to the back of the store illustrating New Balance's evolution in footwear innovations.

Celebrities alert! LOL! Debbie Goh and Hero Tai of ntv7.

We think both of them will be participating in the ntv7 Feel Good Run this 3 July. So, we got them to do some running poses for you. Heheh! Nice or not?

Debbie is running to the store to check out them shoes....Heheh!

The Rockport store is located just next to NB. This is the first concept store in Malaysia by Rockport, one of the global leaders in men and women's footwear.

As a runner, I am more attracted to what NB store has to offer vs Rockport. (Insert dripping saliva over the new arrivals...heheh!)

Get you NB running gear here!

Of all things I see in the NB outlet, this one is the one I like the most. You can take the geek out of running but you can't take running out of a geek. Heheh!

Check out NB and Rockport shop at G15 and G14 Grd Floor @ Fahrenheit 88, Jalan Bukit Bintang respectively.


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