Monday, February 03, 2014

Press Release: Impossible Light, Incredibly Strong: NIKE FLYKNIT LUNAR2



Available today, Nike Flyknit Lunar2 delivers two of Nike’s best innovations.

Malaysia, 20 January 2013 - The gossamer strands of a spider’s silk are stronger than steel. A similar lightweight strength and intricacy combine together in Nike Flyknit technology, and today the Flyknit revolution continues with the release of Nike Flyknit Lunar2. The update follows a successful release of last year’s Nike Flyknit Lunar1+ that wowed runners by providing unprecedented strength and support in such a lightweight shoe.



The magic of the Flyknit Lunar2 comes through pairing the powerful and ultra-light Nike Flyknit upper with the super soft and responsive Nike Lunarlon cushioning.

“The Flyknit Lunar2 brings two of our best innovations and technologies together in one package,” says Rob Dolan, Senior Design Director, Nike Running. “You get the responsive, fluid ride of Lunarlon cushioning with this amazing, light but supportive upper through Flyknit. Those two things together are a magical combination.”



The micro-engineered Nike Flyknit upper provides support, stretch and ventilation where needed most. Nike Flyknit construction also eliminates the need for the multiple materials and material cuts used in the uppers of traditional sport footwear manufacturing, providing a virtually seamless upper and helping reduce waste. To further boost support, Flywire cables are integrated into the upper to cradle the foot and provide a supportive lockdown.



After the success of the Flyknit Lunar1+, Nike designers engineered more stretch into the Nike Flyknit Lunar2 upper for a better fit, and attached the tongue to keep it in place. On the outsole, pressure map data helped inform a new pattern that more closely matches how the foot naturally moves through stride.



Designers applied these learnings to Lunarlon foam to enhance the cushioning properties and deliver greater flexibility. The result is an even more natural stride and fluid ride, a lightweight neutral shoe built for runners from elite to beginner.



The Nike Flyknit Lunar2 debuted in the film “Light. Strong. Nike Flyknit” today. The men's volt/white-blue glow and women's atomic orange/white-purple colorways will be available at select retailers beginning Feb 6 for RM579 per pair.

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