Lululemon's "Stretch Your Limits" Campaign: Featuring Park Seo Jun and the Iconic Pace Breaker Shorts!

Get ready to be inspired! Lululemon has just launched its latest campaign, "Stretch Your Limits," a powerful celebration of human potential, perseverance, and peak performance. And guess who's at the heart of it? None other than acclaimed South Korean actor and lululemon brand ambassador, Park Seo Jun, in his second exciting collaboration with the brand!

SELMAR 2025: Run, Roar & Rise – Your Ultimate Race at Sepang!

Sepang, 1 July 2025, On 3 August 2025, over 6,000 participants from 17 countries will descend upon the PETRONAS Sepang International Circuit (SIC)—but not for a race of engines. It’s time for footsteps to take the spotlight as Selangor Marathon 2025 (SELMAR) flags off from the SIC Mall area in celebration of Visit Selangor Year (VSY) 2025.

Get Ready to Run! Xiaomi POP Run 2025 Returns with a Half Marathon

Kuala Lumpur, June 27, 2025 – Lace up your running shoes, Malaysia! Xiaomi is excited to announce the return of the Xiaomi POP Run 2025, a premier community event that celebrates fitness, fun, and the power of technology. In its third consecutive year, the POP Run is leveling up, introducing a brand-new 21KM Half Marathon category for the first time ever, inviting serious runners and athletes to push their limits.

Toyota Start Your Impossible (SYI) Outrun 2025 Returns with a New Category - Half Marathon

Shah Alam, 4 June 2025 – UMW Toyota Motor (UMWT) proudly announces the return of the Toyota Start Your Impossible (SYI) Outrun 2025, an inclusive charity run that goes beyond physical fitness to celebrate human resilience, unity, and compassion. Set for Sunday, 27 July 2025, at Dataran Wawasan, Putrajaya, the event continues to shape lives and inspire progress under Toyota’s global Start Your Impossible initiative.

Skechers Aero Burst: Your Daily Run Just Got a Carbon Kick!

Think carbon-plated running shoes are just for Olympic athletes? Well, the Skechers Aero Burst™ is here to tell you that's ancient history! This shoe is a vibrant, max-cushioned powerhouse packed with surprising responsiveness, designed for everyday runners like us who want fancy tech without the "super shoe" attitude.

Ai-CHA sets Malaysian record of 300 stores within a year

Danny Tahardi (2nd from left), Ai-CHA Global Deputy General Manager, and Jason Chung (right), Ai-CHA Malaysia Country Manager, with the Malaysia Book of Record awards presented by Aaron Bong (left) and Siti Hajar binti Johor, Malaysia Book of Records Officials. 

Kuala Lumpur, 19 June 2025 - Prominent Indonesian ice cream & tea brand Ai-CHA has opened 300 outlets within 12 months in Malaysia, averaging almost a new store each day, an achievement that has been officially recognised by the Malaysian Book of Records (MBR).

Get Ready to Run! Aman Central Kicks Off 10th Anniversary with Inaugural 5KM Fun Run!

Get ready to lace up those running shoes! Aman Central, the Northern Region's premier lifestyle and retail hub, is thrilled to announce its first-ever 5KM Fun Run, taking place on October 25, 2025. This isn't just any run; it's a monumental event kicking off the mall's 10th Anniversary Celebration!

Skechers AERO Series: Power Your Race, Cushion Your Stride in Malaysia

Lace up and lift off, Malaysia! Skechers, the Comfort Technology Company™ and a global leader in footwear, is launching a new chapter in running innovation with its latest performance collection: the Skechers AERO Series. Designed for runners who want to go faster, farther, and feel lighter, this high-tech collection delivers a blend of propulsion, support, and everyday style.

Look Fast, Run Fast: New Balance Unveils FuelCell Rebel v5 for Speed and Performance

 

Kuala Lumpur, 5 June 2025 – New Balance has unveiled its latest innovation, the FuelCell Rebel v5, promising runners a lightweight, energetic experience designed to optimize speed and responsiveness. The newest addition to the FuelCell line features a streamlined race-inspired design with bold colorblocking and an engineered mesh upper, delivering aesthetics and functionality in one sleek silhouette.

Race Against Cancer: A Historic Charity Run Raising RM200,000 for Research

Subang Jaya, 27th May 2025 – In a vibrant celebration of community spirit and cancer awareness, Cancer Research Malaysia (CRMY) successfully hosted its first-ever fundraising run under its own brand, Race Against Cancer, drawing nearly 2,000 participants and raising close to RM200,000 in support of local cancer research.

Journey to Jishin: 1,500 Runners Celebrate Japanese Culture with Record-Breaking Energy in Kuala Lumpur

Kuala Lumpur, 1 June 2025 – A wave of color and energy took over Dataran DBKL this morning as 1,500 participants joined the Journey to Jishin Fun Run, a unique cultural-themed event inspired by Japanese traditions. Held in conjunction with KL Car Free Morning, the event brought together runners of all ages along scenic 5KM and 7KM routes through the heart of the capital.

A Grand Welcome: My 3D2N Media Trip to the Grand Launch of Dusit Princess Melaka

I'm still buzzing from an incredible few days in historical Melaka, where I had the immense pleasure of being invited for the Grand Opening of Dusit Princess Melaka! This wasn't just any hotel opening; it marked a truly significant milestone for Dusit International as they officially make their grand entrance into the Malaysian hospitality market. And what a grand entrance it was!

Walk-A-Payung 2025 Unites Malaysians in Support of Lupus Warriors

Kuala Lumpur, 25 May 2025 – The spirit of solidarity was palpable on Sunday morning as more than 500 participants gathered at Laman Astaka, Taman Tasik Titiwangsa for Walk-A-Payung 2025, a symbolic 3KM walkathon organised by Persatuan SLE Malaysia (PSLEM), in partnership with Faculty of Medicine & HCTM, UKM in conjunction with World Lupus Day.

Pedal Power Celebrates a Decade: RHB LEKAS Highway Ride Gears Up for 10th Anniversary

Get ready to light up the night! Malaysia's beloved cycling spectacle, the RHB LEKAS Highway Ride, is hitting a major milestone this year, celebrating its 10th anniversary on Saturday, 11 October 2025. This isn't just another cycling event; it's an experience that transforms the fully closed and brilliantly LED-lit LEKAS E21 Highway into an unparalleled, car-free cycling haven.

Run Like Keluang Man! 7,000 Fans Unleash Their Inner Superhero!

Get ready to shout "Kita Enjoy!" because the hype for the upcoming Keluang Man live-action movie just hit a whole new level of awesome! To get our inner superheroes pumped before the film swoops into cinemas on May 29th, Astro Shaw threw the 'Keluang Man WONDA Fun Run' – and it was Malaysia's FIRST. EVER. original superhero-themed run! Talk about a legendary move!

The Music Run Malaysia Turns 10: A Decade of Beats, Sweat & Celebration

Kuala Lumpur, 17 May 2025 – Asia’s most electrifying celebration of fitness and music, The Music Run, marked its 10th anniversary in Malaysia with a spectacular show of energy and excitement. Featuring its signature 5km “Sound Track” route amped up with speakers, the iconic fun-run drew over 15,000 enthusiastic participants to the Bukit Jalil National Stadium on May 17.

Step into Grace and Boldness with FILA’s New ECHAPPE VC V2 Collection

Kuala Lumpur, 16 May 2025 – FILA proudly introduces the latest Echappe VC V2 Collection, where balletcore elegance meets gorpcore edge. This bold yet graceful collection blends the delicate poise of ballet with a rugged and contemporary attitude, defining a new era of modern femininity that honours women who embrace both softness and strength.

Move For The Planet: adidas Mobilizes Global Movement to Build Resilient Sports Communities

Kuala Lumpur, 16 May 2025 – adidas announces its latest edition of Move For The Planet - the annual initiative that focuses on making sports facilities more resilient against extreme weather conditions, across the globe. By inspiring everyday athletes to track movement, funds are raised to help deliver sustainability education and help improve the places that sport is played.

Rally for Glory: Skechers Malaysia to Host One of the Biggest Pickleball Tournaments In Kuala Lumpur

Get ready for one of the region’s most anticipated sporting events – the Skechers International Pickleball Tournament - Malaysia Edition 2025! Taking place from 16 to 18 May 2025 at PickleDepot @ Sentul Depot, this high-energy tournament is open to competitive players aged 19 and above. Registration is now closed, with players from 14 countries ready to bring the heat to the court! 

IJM Allianz Duo Highway Challenge 2025: Malaysia's Iconic Highway Run Returns, Now World Athletics-Certified!

Get ready to conquer the asphalt once again! The highly anticipated IJM Allianz Duo Highway Challenge is back for its seventh edition on August 3, 2025, continuing its legacy as Malaysia's only full highway marathon experience.