Monday, August 17, 2015

Media Release: Standard Chartered Marathon Singapore 2015’s Mobile Application Goes Live Today



12 August 2015, Singapore – For the very first time, runners at the Standard Chartered Marathon Singapore SCMS) 2015 can prepare for the nation’s largest annual mass participation event with the help of an interactive SCMS 2015 mobile application.

Once downloaded on smart phones, the application, designed by the Marathon’s Official IT Consultancy TCS can immediately become a runner’s dependable personal coach through its unique training functionality that offers a 16-week customisable fitness plan, which begins on 17 August, leading up to the marathon on 6 December.

The interval training-based programme, designed by professional coaches from Official Fitness Partner: Journey Fitness Company, will alternate between short bursts of fast runs and slower, longer jogs interspersed with resting periods, which will boost an individual’s distance running capabilities and capacity.

Training programmes on the application can be personalised according to each participant’s running experience, goals for the race, and commitment to train. Their training experience will also be enhanced through a series of unique user-friendly features that come with the application such as a GPS map for each session, audio cues to keep runners focused and real time analysis of the performance of each run. The ‘Live Tracking feature will also be included in this year’s app prior to event day, giving family and friends the chance to follow and support each participant live on race day.

Chris Robb, CEO of Spectrum Worldwide, SCMS 2015 Event Organiser, commented: “The all-new SCMS2015 mobile app is very exciting, and is now able to take on the role of a training companion and sit side-by-side with the participants on this memorable journey. The real time access to training data also gives runners the opportunity to train like a pro and pace their practice runs. We strongly believe that the unique features will improve the marathon experience, and make the app a massive hit among participants.”

The app works seamlessly across most social media platforms including Facebook, Twitter and Instagram, which allows for easy collaboration and interaction with fellow runners and running communities. Runners can also record the details of their training and track their progress to share with their friends on Facebook, making it one of the most fun, interactive and personable smart phone apps in marathon running.

In addition to the features as a training programme and a fitness coach, the app will also contain auxiliary information like the latest event news, weather data and FAQs which will be useful to runners when scheduling their training sessions, allowing them to stay up to date with the latest developments.

In its 14th year, Standard Chartered Marathon Singapore 2015 will take place on 6 December.

Standard Chartered Marathon Singapore is sponsored by: Standard Chartered Bank (Title Sponsor); Adidas (Official Apparel Sponsor); Seiko (Official Timekeeper); 100plus (Official Isotonic Drink); Land Rover (Official Car); TCS (Official IT Consultancy); Hotel Jen (Official Hotel); Running Department (Official Pacers); Journey Fitness (Official Fitness Partner); Swisse (Official Vitamin); 2XU (Official Compression Sponsor); Tomtom (Official GPS Training Device); PSB Academy (Official Event Supporter)

For more information and details on Standard Chartered Marathon Singapore 2015, see www.marathonsingapore.com.

The SCMS2015 mobile application can be downloaded at: http://www.marathonsingapore.com/mobile/

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