Kuala Lumpur, 12 February 2025 – Get ready to move, groove, and celebrate as ANTA Malaysia, the global leader in innovative and performance-driven sportswear, kicks off the ANTA Sports Carnival — a five-day extravaganza running from 12 to 16 February at the Oval Concourse, 1 Utama Shopping Centre! This thrilling event is a celebration of Malaysia’s first-ever ANTA Superstore, which opened its doors recently, marking a new chapter for sports enthusiasts across the nation.
The ANTA Sports Carnival is where excitement meets energy, offering action-packed activities for Malaysians of all ages. From interactive sports zones to family-friendly challenges, workshops, and dynamic activities, the carnival promises an unforgettable experience designed to inspire movement, connection, and pure fun. Whether you’re an elite athlete or just looking to have a blast with family and friends, there’s something for everyone.
“The launch of Malaysia's first ANTA Superstore isn’t just about opening a store—it’s about igniting a movement! We want to inspire the next generation of young Malaysians and families to embrace an active lifestyle,” said Ms. Pang Sook Fong, General Manager of ANTA Malaysia. “The ANTA Sports Carnival is our way of celebrating this milestone with the community, creating an electrifying atmosphere where everyone can experience the joy of movement and discover how ANTA’s performance-driven designs empower people to live their best, most active lives.”
Adding to the excitement is an immersive time tunnel that takes visitors on a journey through ANTA’s legacy of sportswear innovation. See firsthand how the global brand has revolutionised performance-driven apparel, merging technology with affordability and style. At the heart of this showcase is NBA star Kyrie Irving of the Dallas Mavericks, ANTA’s Global Ambassador and Chief Creative Officer, with his exclusive ANTA x Kyrie Irving signature line taking center stage. Fans can explore this signature line up close and put it to the test, along with ANTA’s latest high-performance gear, through on-site shoe trials that highlight the brand’s cutting-edge innovation.
Experience the Thrill: On-Ground Activities
Gear up for high-energy action with a host of adrenaline-pumping activities designed for all ages and fitness levels. In the Running Zone, feel the speed with the ANTA C202 6, built for marathon champions, and the ultra-light ANTA MEN PG7 Journey Running Shoes, ideal for daily runs and all-day comfort.
Push your limits on the treadmills, clock your best time, and receive tailored performance feedback. Sharpen your reflexes with the Agility Button Challenge and Drop Stick Test, where quick thinking meets even quicker reactions. For basketball enthusiasts, step onto a pro-level free-throw court and experience the power of the ANTA KAI 1 and KAI Speed basketball shoes—engineered for unstoppable speed, superior grip, and precision on any court.
The celebration doesn’t stop there! Snap Instagram-worthy photos at trendy photo spots peppered around the venue and explore ANTA Kids, where stylish, durable sportswear is designed to support young athletes as they grow and play. Lucky visitors will also stand a chance to win fantastic prizes while soaking in the energetic and family-friendly atmosphere.
Discover the ANTA Superstore
This flagship store, located at LG306, 1 Utama Shopping Centre, spans an expansive 6,303 square feet, representing a new era for the brand in Malaysia. Designed for fitness enthusiasts, athletes, and lifestyle fashion lovers alike, the ANTA Superstore offers a diverse range of collections—from high-performance activewear and sports accessories to trendy lifestyle apparel and exclusive collaborations like the ANTA x Kyrie Irving line. It’s where functionality meets cutting-edge design, bringing ANTA’s signature blend of style, innovation, and performance to Malaysian shoppers.
So mark your calendars, rally your crew, and head to the ANTA Sports Carnival at the Oval Concourse, Lower Ground, 1 Utama Shopping Centre (New Wing), right across from the ANTA Superstore! For the latest updates and promotions, visit my.anta.com or follow @antamalaysia on Instagram and @ANTAMalaysiaOfficial on Facebook.
No comments:
Post a Comment