Friday, October 10, 2014

Press Release: Run Faster and Further with NIKE WE RUN KL 21K



Kuala Lumpur, Malaysia, October 8, 2014 – To challenge Malaysians to run faster and further, Nike has returned with Nike We Run KL 21K which will be held on February 1, 2015. It is part of Nike’s global We Run series inspiring athletes to achieve their personal best, which began in Prague. Kuala Lumpur is one of 14 cities, and will also mark the first 21K race in Nike Malaysia.

“There is a group of runners who are leading the pack, and embracing running as both a sport and an integral part of their lives. They’re also ready for a challenge, and Nike We Run KL 21K will be a platform for them to do just that. We want to inspire runners to do their personal best, and will enable them through Nike’s product innovations and the Nike+ community as well”, said Robin Kok, Country Marketing Manager of Nike Malaysia.

In the months leading up to race day, Nike will organize a series of training events beginning in November. Each session will feature runs, Nike Training Club (NTC) and expert advice.



Registered runners will be invited to the race’s pre-expo, where scientific expertise and tools will be on hand to assist runners in developing a training program. Selected runners will be able to participate in scientific tests that help measure and analyze a person’s running technique, recovery rate, and VO2 max. Runners will also be able to find footwear appropriate to their running style, and apparel that will enable them to train and race.

In addition to footwear and apparel, Nike helps runners prepare for race day through the more than 30 million strong Nike+ community who have together logged over 1.7 billion kilometers. The Nike+ ecosystem elevates training as an integral part of your race day preparation. Elite runners know that pushing yourself in training is what drives success in actual races.

The new Nike+ running app for iPhone and Android acts as a personal best trainer, with features includes Nike+ Coach, which enables runners to run further, faster and smarter with customized training plans and distance goals.

Registration for Nike We Run KL 21K 2015 begins on October 12, 2014 (10am) at www.nike.com/werunkl

Registration period:
Starts October 12, 2014 at 10am

Registration Information 
+6011 3702 9688
+6011 3793 9343

Registration Fee
RM 80 – 25 years old and above
RM 60 – 24 years old and below
Terms and Conditions
You must be over 16 by December 13, 2014 to participate in this race


Runners Entitlement:
• A Nike We Run KL 21K 2015 Tee (material: sphere dri- fit, based on US sizing)
• A Nike We Run KL 21K 2015 training tee (material: sphere dri- fit, based on US sizing)
• A timing chip, the D-tag
• Race guide with additional information about the Race

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