Thursday, March 30, 2023

New Balance Introduces The FuelCell Propel v4 - Experience the Ultimate Energy Assist


Kuala Lumpur, 24 March 2023 - New Balance is excited to announce the official launch of the New Balance FuelCell Propel v4. The shoe features FuelCell technology, which provides runners with a superior level of responsive underfoot feeling and acceleration energy return propulsion, enabling them to run faster.

The FuelCell Propel v4 is one of New Balance most versatile running shoes, crafted for runners of all styles. Distinguishing itself with the addition of a TPU plate positioned between dual layers of high-rebound FuelCell cushioning, the resulting redesign offers energy return with stiffness in the forefoot for propulsive forward movement. A soft, premium, technical mesh upper with no-sew overlays offers lightweight support and breathability while an additional rocker aids in step-to-step transition for an overall smoother ride.


New Balance has recently hosted an exclusive shoe trial at its Pavilion Store in Kuala Lumpur, where participants had the opportunity to experience the highly-anticipated New Balance FuelCell Propel v4. The event provided an immersive experience for attendees, who put the shoes' performance features to the test in a workout session led by fitness studio MOTIONLAB.

The event was a great success, and attendees left with a new appreciation for the New Balance FuelCell Propel v4 and its ability to enhance their speed and performance. The New Balance FuelCell Propel v4 is also ideal for a range of activities, from walking to running to high-intensity interval training sessions. The updated design offers an elevated level of performance, giving users room to push themselves without discomfort.



The New Balance FuelCell Propel v4 is now available in four different colourways at all New Balance stores in Malaysia (excluding Sunway Pyramid) and online at www.newbalance.com.my with a suggested retail price of RM529.00.

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