Wednesday, December 12, 2018

Give the Gift of Health with BRAND’S® Essence of Chicken Festive Packs This Chinese New Year 2019



The festive cheer of Chinese New Year approaches once again this coming February. For those celebrating, visiting our loved ones, especially the family elders, and also friends, is a must. Every year, we make efforts to renew and refresh the prosperity or blessings – fú(), of our loved ones and friends by bearing auspicious gifts that represent our wishes for them to have good health, happiness, good luck and good fortune in the upcoming year.


There are many popular symbolic gifts, and also gifts of natural food supplements such as BRAND’S® Essence of Chicken – to spread wishes of good health in the new year. Some say ‘Health is Wealth’ and that ‘Health is the Greatest Blessing’. 


This Chinese New Year 2019, share the gift of health with the specially designed all-new BRAND’S® Essence of Chicken festive gift packs. The cheerful designs are based on contemporary Chinese patterns with a modern twist. Combining bright colours and traditional motifs, the gift packs prominently display the word fú (), a symbol that BRAND’S® helps you offer the blessing of health, where to have health is to be blessed. (BRAND’S® 到,福到,健康就是福).


BRAND’S® Essence of Chicken is the perfect gift for Chinese New Year, as it can increase metabolism by reducing tiredness and increasing oxygen flow to the brain for improved concentration. When we are more alert and our mind is sharper, it will be easier to achieve the fortune, luck and happiness we desire. At BRAND’S®, we believe that the greatest gift of health is being able to stay physically healthy and mentally sharp. With the BRAND’S® Essence of Chicken festive gift packs, we can convey our hopes for a year filled with the blessing of good health using an iconic and trusted gift that promotes a healthy body and sharper mind,” said Kuang Ming Ming, General Manager of BRAND’S® Suntory Malaysia.


“With the beautiful packaging, you can even include the gift packs as part of your festive display! So, let BRAND’S® help you welcome fortune this coming Chinese New Year – as we say, BRAND'S 到,福到. At today’s launch, you will be able to see all the gift pack variants we have created for Chinese New Year 2019, and I’m sure there’ll be something perfect for everyone,” she added. BRAND’S® Suntory Malaysia launched the Chinese New Year 2019 gift pack range at a special celebratory luncheon for business partners and other parties to thank them for their support across 2018.



For 2019, BRAND’S® has created a range of gift packs and hampers to suit every budget and gifting style, ranging from RM38 – RM258, inclusive of SST. The selections feature combinations of household favourites – nourishing BRAND’S® Essence of Chicken and BRAND’S® Essence of Chicken with Cordyceps, as well as superior quality 100% cave nest BRAND’S® Master Signature Bird’s Nest with Rock Sugar and BRAND’S® Bird Nest with Rock Sugar.


There are 17 different gift packs in total, offered through different distribution channels, including leading pharmacies, supermarkets, hypermarkets and Chinese medical halls nationwide. The BRAND’S® Essence of Chicken 2019 Chinese New Year festive packs will be available from December 2018 onwards.


For more details on the sales channels, and to find out more about events and promotions from BRAND’S® Suntory Malaysia, check out the BRAND’S® Smart Living Facebook page at https://www.facebook.com/BrandsSmartLiving/ or the official website at https://www.brandsworld.com.my/

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