Go Wild, Go Fast: Experience PUMA’s Fastest Shoe Yet, Fast-R NITRO™ Elite 3

Kuala Lumpur, April 25, 2025 – PUMA has officially unveiled the much anticipated Fast-R NITRO™ Elite 3, its fastest ever running shoe, engineered to aid your pursuit of a new personal best.

adidas Malaysia Brings The Original Lounge to Life: Spotlighting Local Talent and Innovation

For Spring/Summer 2025, adidas Originals shifts focus from celebrating its cultural legacy to inspiring future generations with "The Original" – a campaign built on the powerful premise that revolutionary change begins with just one.

Al-Ikhsan Sports Champions the "Everyday Athlete" in Powerful New Campaign!

Shah Alam, 24th April 2025 – Get ready, Malaysia! Our very own Al-Ikhsan Sports, the nation's leading sports retailer, is launching an inspiring new brand campaign: "For Everyday Athletes". This isn't just another marketing push; it's a nationwide celebration of you – the real people who move, sweat, hustle, and show up in life, day in and day out.

Kuala Lumpur Standard Chartered Marathon (KLSCM) 2025 Sells Out in Record Time

Kuala Lumpur, 22 April 2025 – The Kuala Lumpur Standard Chartered Marathon (KLSCM) is sold out! Public registration for the 17th edition of the marathon opened this morning at 10.00am and KLSCM 2025 reached its capacity in record time, selling out in under four hours.

Lace Up Your Shoes: Under Armour Invites You to Conquer the UA Infinite Race!

Calling all runners and endurance enthusiasts! Get ready to push your limits and experience the thrill of competition under the night sky. Under Armour, in partnership with JomRun, is excited to announce the UA Infinite Race, a 21.1km challenge designed to test your individual resilience and celebrate the power of team spirit.

Not Just for Athletes: UA ECHO is Here for Your Street Style

Kuala Lumpur, 16 April 2025 - Under Armour is known for its relentless pursuit of performance innovation, creating gear that helps athletes push limits and break barriers. Today, the brand is stepping beyond the arena and into culture, making a bold statement with the launch of UA ECHO—a shoe that redefines what Under Armour stands for. 

adidas Launches New Adizero Boston 13 – Designed for Fast Training Runs

Kuala Lumpur, 18 April 2025 – adidas introduces the Adizero Boston 13 – the latest addition to adidas’ speed-focused running family. Designed to provide consistent speed for fast workouts and tempo runs, the Adizero Boston 13 is the perfect training accompaniment to those who race in the Adizero Adios Pro 4.

ASICS is now the Official Apparel and Footwear Partner of Kuala Lumpur Standard Chartered Marathon 2025

Kuala Lumpur, 17 April 2025 – Following the official launch of the Kuala Lumpur Standard Chartered Marathon (KLSCM) 2025, ASICS is proud to announce it is the official apparel & footwear partner of the nation’s largest race event. Additionally, the half marathon category will be renamed ASICS Half Marathon.

Garmin Run Asia Series 2025 Returns for Its Fourth Year to Inspire Runners Across the Region

Malaysia, 17 April 2025 — The Garmin Run Asia Series is back, continuing its mission to elevate the regional running scene with innovative race experiences and strong community engagement. In 2024, the series united nearly 100,000 runners across nine Asian regions, doubling participation and embracing the theme of “From Zero to Hero.”

KLSCM 2025 Unveiled: New Start & Finish, Fresh Sponsors & Bigger Challenges

Kuala Lumpur, 16 April 2025 – The Kuala Lumpur Standard Chartered Marathon (KLSCM) is set to return to the Kuala Lumpur city centre for its 17th edition on 4 and 5 October 2025. Runners taking part in this year’s races can expect exciting changes and developments.

Standard Chartered Singapore Marathon™ 2025 launches exciting new two-day format, with Marathon and Half Marathon to be run on separate days

Singapore, 15 April 2025 – The Standard Chartered Singapore Marathon™ (SCSM), the only World Athletics Gold Label Race in Southeast Asia, is due to return on 6-7 December 2025 with an exciting two day format that is set to upgrade the overall race experience for participants and spectators alike. For the first time in the event’s history, the Half Marathon and Marathon will be held on separate days, creating a smoother, more enjoyable race-day experience and ensuring an unforgettable race weekend for all runners. 

Kuala Lumpur City Day Half Marathon 2025 Returns for Its 9th Edition

Kuala Lumpur, 9 April 2025 – Get ready, runners! The Kuala Lumpur City Day Half Marathon 2025 is back for its 9th edition, promising an electrifying race through the heart of the city. Taking place on 4th May 2025, this iconic event will offer participants a stunning route through Kuala Lumpur’s most scenic landmarks, before challenging them with the renowned hills of Bukit Tunku.

On Cloud 6: The Ultimate Daily and Travel Companion

The On Cloud 6 has emerged as a standout contender for the perfect daily and travel shoe, delivering on its promise of "all-day, no doubt" comfort and versatile style. As a blogger who's constantly on the go – attending events, walking miles, and rushing from one location to another – I need a shoe that can keep up. The Cloud 6 has proven to be an absolute game-changer.

Kemaman Adventures: From Hai Peng to Monica Bay

Exploring Pantai Teluk Mak Nik, aka Monica Bay, where serenity reigns.

Just the other day, my friends Mizan, Nunny, and I took a fantastic road trip from Pekan, Pahang, to the lovely coastal town of Kemaman, Terengganu. We were chasing the perfect day: delicious bites, inspiring sights, and the kind of chill you can only find by the sea. Kemaman, it turns out, was holding all the cards. Let's rewind and relive the magic.

Exclusive Interview: Allison Yee - ASICS Malaysia’s Female Brand Ambassador for 2025

Allison Yee - Inspiring Dreams, One Step at a Time

More than just a high-performing athlete, Allison Yee is also an influential voice in Malaysia's running and wellness community. With engaging content and a burning passion, she's cultivated a loyal following. Now, as ASICS Malaysia's brand ambassador, she continues her mission to inspire more women to live actively. We had the opportunity to interview her, and here's what she shared.

The Future of Running: PUMA Malaysia Backs Muhaizar, Ni Jia, Sayuti, and Naqib in Bold Initiative

Kuala Lumpur, 24 March 2025 - PUMA Malaysia is shaking up the athlete sponsorship game, introducing a game-changing "athlete-first" approach that's set to revolutionize how elite runners are supported. This initiative isn't just about slapping a logo on a jersey; it's about providing top-tier athletes with the resources they need to excel, while simultaneously building a stronger, more connected running community.

From Ringside to Ruins: Bangkok & Ayutthaya's Muay Thai & Heritage Trail

Get ready to dive into an action-packed, culturally rich journey through the heart of Thailand. I recently had the incredible opportunity to join the Thai Tourism Authority on a 4-day, 3-night Muay Thai experience in Bangkok and Ayutthaya, and let me tell you, it was nothing short of spectacular! Joining me were the Jerry of Ultimate Muay Thai Gym, KL and Loong of Malaysia Muay Thai Professional Federation, and the ever-enthusiastic Mr. Jackson from the Tourism Authority of Thailand (Kuala Lumpur). Let's get into it!

A Sacred Dance of Warriors: The 17th World Wai Kru Muay Thai Ceremony Celebrates Tradition in Ayutthaya

Against the breathtaking backdrop of Ayutthaya's ancient ruins, a powerful display of cultural heritage unfolded as the 17th World Wai Kru Muay Thai Ceremony took center stage. Over 800 Muay Thai practitioners from across the globe converged on this historic city, transforming it into a vibrant celebration of Thailand's national martial art.

Suunto introduces Aqua Light: Waterproof Bone Conduction Headphones for Land and Water Adventures

Kuala Lumpur, March 21 2025 - Suunto expands its range of bone conduction headphones with the launch of the Aqua Light, a lightweight, waterproof model designed for seamless use both on land and underwater. The Aqua Light headphones offer open-ear comfort, environmental awareness, and high-performance audio, making them an ideal companion for athletes and adventurers alike. 

adidas Supernova Rise 2 Now Available: Experience the Comfort at Sunway Pyramid

adidas has unveiled the Supernova Rise 2, the latest iteration in its comfort-focused Supernova franchise. This new model, available in a refined grey/silver/glow blue colourway for men and a grey/silver/violet colourway for women, represents a significant advancement in running shoe technology, prioritizing comfort and performance for a broad spectrum of runners.