10 Reasons to Love the New Skechers Slip-Ins: GOrun Arch Fit 2.0

Running shoes aren’t just about speed — they’re about comfort, convenience, and confidence with every stride. Skechers, known globally as The Comfort Technology Company™, has once again raised the bar with the launch of the Slip-Ins: GOrun Arch Fit 2.0 collection. Designed for men and women tackling short distances up to 5KM, this line blends science-backed innovation with everyday practicality. Here are ten reasons why runners will fall in love with this latest release.

Subang Jaya Half Marathon 2026 Launched: Promoting Healthy Living, Sports And Community Unity

Subang Jaya, December 10, 2025 – The Subang Jaya City Council (MBSJ) today officially launched the Subang Jaya Half Marathon (SJHM) 2026 through a Sponsorship Handover and Press Conference, marking the start of the upcoming edition. Organized by MBSJ in collaboration with Puncak Ventures SRA Sdn. Bhd. and the Selangor Para Athletics Association, the event is supported by a wide range of strategic partners.

100PLUS and Netflix Join Forces to Unlock Peak Performance

Kuala Lumpur, 10 November 2025 – 100PLUS, Southeast Asia’s leading isotonic beverage brand from Fraser & Neave Holdings Bhd (“F&NHB”), has announced a regional collaboration with Netflix’s Physical: Asia, spotlighting 100PLUS PRO – a high-performance hydration drink designed to support active lifestyles across Singapore, Malaysia, and Thailand.

Fila Launches New Kicks Collection Inspired by The Powerpuff Girls

Petaling Jaya, 5 December 2025 — FILA, the iconic sportswear fashion brand, has ignited a wave of nostalgia and style with the debut of FILA x The Powerpuff Girls collection at Oasis, Sunway Pyramid. The collection features everyday style boldly, functionally and empowers one to embrace fashion. Reimagined for today’s trendsetters, the collection turns childhood Super Heroes into fashion-forward pieces that allow fans to showcase their individuality with youthful charm.

Eco-Shop and FAMEMAS Unites Malaysians with “Malaysia Power” — Bangkok Awaits!

Eco-Shop, Malaysia’s leading ultra-affordable home retailer, together with FAMEMAS, Malaysia’s official sports supporters’ club, successfully launched “Malaysia Power”, a nationwide movement that rallied Malaysians behind our athletes at the SEA Games 2025 in Bangkok.

Standard Chartered Singapore Marathon 2025: Records, Drama & Double Triumphs

Singapore, 7 December 2025 – What a weekend it was in the Lion City! The Standard Chartered Singapore Marathon™ (SCSM) 2025 wrapped up with unforgettable moments, record-breaking runs, and stories that will live long in the memory.

Kebena-RUN 2025: Malaysia's Biggest Papa Zola Fan Gathering Hits Kuala Lumpur!

Kuala Lumpur, 7 December 2025 – The phenomenon of Kebenaran has officially landed in Kuala Lumpur! Today, in conjunction with the highly anticipated cinema release of Papa Zola The Movie across Malaysia and Brunei starting 11 December 2025, MONSTA and Astro Shaw successfully organized the Kebena-RUN 2025. This massive running event was a collaborative effort with the Kuala Lumpur City Hall (DBKL) and KL Car Free Morning, and it has officially been crowned the LARGEST GATHERING OF PAPA ZOLA FANS IN MALAYSIA!

From Running to Lifestyle: 6 Reasons to Shop at Sports Direct Elevated Flagship Putrajaya

Sports Direct Malaysia has unveiled its newly elevated flagship store at IOI City Mall, marking a bold new chapter in sports retail. Spanning over 20,000 sqft, this third flagship in Malaysia combines world-class design with local cultural identity, offering a one-stop destination for athletes, families, and lifestyle seekers. Here are six compelling reasons why this flagship deserves a spot on your must-visit list:

KLTRIC2025 Elevates Malaysia Onto the World Towerrunning Map

Kuala Lumpur, 30 November 2025 – The Kuala Lumpur Tower once again proved itself as the beating heart of vertical sports when more than 2,000 runners from 30 countries conquered the Turkish Airlines Kuala Lumpur Tower Run International Challenge 2025 (KLTRIC2025). The climb – 1,608 steps to the summit – was a true showcase of global strength and Malaysian pride.

Running for a Cause: Blue Cap Run 2025 Raises RM700,000 for Prostate Cancer Research & Patient Care

Kuala Langat, 7 November 2025 — Unity, resilience, and compassion recently took centre stage at the Blue Cap Run 2025.. The event brought together 2,500 runners, including cancer survivors, corporate partners, medical professionals, and members of the public – all united to raise awareness and support for prostate cancer. The event was co-organised by Yayasan MR D.I.Y., the charitable foundation of the MR D.I.Y. Group, and Universiti Malaya (UM).

AmMetLife Cultural Run 2025 Brings Malaysians Together in a Celebration of Culture, Unity, and Wellness

Kuala Lumpur, 2 November 2025 – The AmMetLife Cultural Run 2025 united close to 2,000 participants from diverse backgrounds at Padang Merbok, Kuala Lumpur, for a vibrant morning celebrating Malaysia’s rich multicultural heritage through fitness, fun, and community spirit.

Run2Love Love2Run: Wah Chan Marks 70th Anniversary with Activities that Bring Malaysians Together in Love and Celebration

Kuala Lumpur, Malaysia, 30 October 2025 — In celebration of its 70th anniversary, Wah Chan Jewellery is bringing Malaysians together through heartwarming activities that inspire connection, joy, and shared memories with the Run2Love Love2Run fun duo run and the Shine! With Wah Chan Dance Challenge. Wah Chan looks to celebrate this milestone by giving back to their customers and Malaysians alike, sharing the love and moments they’ve experienced together and encouraging Malaysians to show their love.

Malaysia’s Sporting Events Draw International Attention, Agoda Data Shows

Photo: Kuala Lumpur Standard Chartered Marathon

Kuala Lumpur, 21 October 2025 – Malaysia’s major sporting events continue to attract both local and international interest, according to the latest search data from digital travel platform Agoda. Search trends on Agoda show higher accommodation interest around key events such as the Kuala Lumpur Standard Chartered Marathon, Mount Kinabalu Climbathon, and IRONMAN Langkawi triathlon — highlighting how these events help drive travel activity across the country.

Garmin Run Asia Series 2025: Malaysia’s Running Spirit Shines in Putrajaya

 

Putrajaya, 3 November 2025 – The streets of Putrajaya came alive as over 13,000 runners laced up for the Garmin Run Asia Series 2025, marking another triumphant chapter in Malaysia’s growing running culture. Now in its fourth year, the event continues to inspire Malaysians to embrace the journey “From Zero to Hero,” celebrating personal progress, community strength, and the pursuit of better health.

Road to Give 2025: Running with Heart at Moxy Putrajaya (IOI Resort City)

Putrajaya, 22 October 2025 - The spirit of giving ran strong at Moxy Putrajaya as associates, families, and partners came together for Road To Give 2025, hosted by the Moxy Putrajaya team. This year’s event welcomed an inspiring 923 runners, including 81 junior participants, marking another milestone in Marriott International’s 11th year of this signature global charity run.

New Balance Run Hub Opens at Suria KLCC, Offering Premium Facilities for Runners

Kuala Lumpur, 22 October 2025 — New Balance has officially launched its first Run Hub in Southeast Asia, located at Suria KLCC, Kuala Lumpur. More than just a retail space, the Run Hub is designed as a dedicated facility to support runners with high-performance services and tools tailored to enhance every stride.

adidas Brand Center at Sunway Pyramid Becomes Malaysia’s New Creative Playground to Inspire Communities, Celebrate Individuality, and Push the Boundaries of Creativity

Petaling Jaya, 8 October 2025 --- adidas has marked its most ambitious retail transformation yet with the re-opening of the adidas Brand Center at Sunway Pyramid. Reimagined across two levels, the space stands as the brand’s creative landmark, where sports, streetwear, and culture collide, reflecting adidas’ global heritage while celebrating local identity.

Day 2: John Nzau Mwangangi From Kenya Runs to Victory in KLSCM 2025

John Nzau Mwangangi 

Kuala Lumpur, 5 October 2025 – The Kuala Lumpur Standard Chartered Marathon (KLSCM) 2025 saw John Nzau Mwangangi crossing the finish line in a time of 02:17:28 to win the Full Marathon Men’s Open title and take home the US$15,000 (RM63,225.00) prize purse.

Day 1: KLSCM 2025 See a Record Number of Runners Hit the KL Streets

Kuala Lumpur, 4 October 2025 – The first races of the Kuala Lumpur Standard Chartered Marathon (KLSCM) 2025 took place this morning, with the 5km, Pantai KL 10km and Kids Dash categories kicking off the first day of what local runners fondly refer to as the “Hari Raya of running.” The highly anticipated Full Marathon and Half Marathon categories will take place tomorrow with intense competition expected from the top runners, especially in the Full Marathon Malaysian Men’s category which is set to see a six-way fight.

Malaysia Sarong Music Run: Celebrating Malaysia in Motion

With confident strides and infectious energy, Syed Saddiq and Bella Astilah led the MSMR —setting the pace for a Malaysia Day powered by pride, performance, and personality.

Kuala Lumpur, 20 September 2025 – Malaysia Day just got a whole lot more stylish and spirited as 15,000 runners took to the streets in sarongs for the Malaysia Sarong Music Run (MSMR), turning the PETRONAS Twin Towers into a kaleidoscope of colour, rhythm and national pride. From sunrise to sundown, the city buzzed with music, movement and the unmistakable energy of Malaysians celebrating their heritage in the most joyful way possible.

Melaka Unfolded: 4D3N of Culture, Cuisine & Celebration During VMY 2026 Launch

I’ve lost count of how many times I’ve stepped foot in Melaka — but when Tourism Malaysia extended an invitation to witness the grand launch of Visit Malaysia Year 2026 in this historic city, saying no wasn’t an option. Melaka isn’t just a destination; it’s a living museum, a sensory journey through time. Over four days and three nights, we dove deep into its cultural roots, savoured its legendary cuisine, and stood witness to a milestone moment for Malaysia’s tourism industry. Curious to see what unfolded? 

Your Run, Your Art: PUMA's #GOWILD Experience at Pavilion KL

Have you ever wondered what's happening in your brain when you're in the zone? PUMA Malaysia has the answer! They've just launched the #GOWILD Running Experience at Concourse, Pavilion KL, an innovative event that turns your run into a personalized piece of art. It’s not just a product showcase; it's a unique blend of performance, creativity, and community spirit.

AEON Malls Lead the Way for a Healthier Malaysia

Can a shopping mall be more than just a place to shop? AEON Malls in Malaysia are proving that they can be vibrant hubs for health and wellness. In a groundbreaking collaboration with the Ministry of Health (KKM), AEON is at the forefront of the “Healthy Living Mall” initiative, an effort to boost public health and encourage Malaysians to embrace healthier lifestyles.

Run, Dance, Eat: The Malaysia Sarong Music Run is Back for Malaysia Day Celebration!

Get ready, Kuala Lumpur! The Malaysia Sarong Music Run (MSMR) is making a triumphant return on September 20, 2025, right in front of the iconic Petronas Twin Towers. This year, the event is set to be bigger and more vibrant than ever, with over 30,000 visitors expected to join the festivities.

Standard Chartered Singapore Marathon 2025 Launches 9-9 Promotion

Singapore, 8 September 2025 – The Standard Chartered Singapore Marathon (SCSM) 2025 is set to take place on 6-7 December 2025, promising an unforgettable race experience through Singapore’s iconic heritage architecture, lush gardens, and vibrant city streets. As part of the lead-up to the big event, the organisers are excited to launch a 9-9 promotion, which will roll out on 9 September 2025.

Amazfit Launches T-Rex 3 Pro Smartwatch, featuring a Rugged Titanium Design and Integrated Flashlight

Kuala Lumpur, 8 September 2025 — Amazfit, a leading global smart wearable brand by Zepp Health (NYSE: ZEPP), announced the global launch of Amazfit T-Rex 3 Pro, which is designed for trail runners, endurance athletes, and outdoor adventurers. The newest member of the T-Rex 3 family, the Amazfit T-Rex 3 Pro builds on its predecessor with upgraded materials, enhanced mapping, flashlight, built-in speaker and mic, a sapphire glass screen and more.

adidas Originals Celebrates Superstar: The Original at Pavilion Kuala Lumpur Pop-Up

Kuala Lumpur, 29 August 2025 – Created for basketball, adopted by the pioneers of streetwear, and reimagined by every generation since, the Superstar is the original icon that journeyed from sport to culture. Following the launch of “The Original” campaign earlier this year, the brand with Three Stripes now unveils the next chapter of its global platform, celebrating the trailblazing influence of the Superstar.

Chasing 100: Sibusiso Kubheka Breaks the 6-Hour Barrier in 100KM Chase, Powered by Latest in Adidas Speed Innovation

Kuala Lumpur, 26 Tuesday 2025 - Today, Sibusiso Kubheka became the first person to complete a 100km run in under six hours, in a unique running event powered by adidas, exploring what’s possible when the fastest athletes on the planet are combined with the latest speed-focused innovations.

ADS: Last Chance to Pre-Order the Huawei MatePad 11.5 PaperMatte Edition 2025

Time is running out to secure your unit of the all-new HUAWEI MatePad 11.5 PaperMatte Edition 2025, as pre-orders close on 26 August. Whether you’re preparing an assignment between classes, sketching concepts for a client pitch, or catching up on your favourite series on the commute home, this versatile tablet is designed to keep up with every part of your day.

ADS: It's Finally Confirmed That Huawei Pura 80 Series Is Powered by Their Strongest Chipset – Kirin 9020

It’s official, the newly launched HUAWEI Pura 80 Series is running on the latest Kirin 9020 chipset. The confirmation comes hot after the series’ global debut, ending weeks of rumours around what processor is powering Huawei’s latest flagship devices.

ADS: Create Your Next Masterpiece with the All-New Huawei MatePad 11.5 PaperMatte Edition 2025

Following its much-anticipated announcement earlier this month, HUAWEI today officially launches the HUAWEI MatePad 11.5 PaperMatte Edition 2025 in Malaysia, continuing its era of productivity and entertainment in a single, sleek device. Combining flagship display technology, PC-level WPS productivity tools, and all-day battery life, the HUAWEI MatePad 11.5 PaperMatte Edition 2025 is built for students, professionals, and creators who demand more from their tablet.

ASICS Powers the Pace: KLSCM 2025 Unveils Elite Pacer Line-Up to Lead Malaysia’s Biggest Running Event

Kuala Lumpur is gearing up for a thrilling race season as the Standard Chartered Kuala Lumpur Marathon (KLSCM) 2025 officially reveals its full roster of pacers — the heartbeat of Malaysia’s premier running event. These elite runners will lead the charge across the Pantai KL 10KM, ASICS Half Marathon, and Full Marathon, helping thousands chase their personal bests with unwavering support and infectious energy.

lululemon Launches “Running Gives” Campaign with New Fast and Free™ Collection

Kuala Lumpur, August 5, 2025 — This fall, lululemon is inviting runners to rediscover the joy of movement through its new Running Gives campaign — a celebration of how running gives back to the body, mind, and soul. Whether you're chasing a personal best or simply running to clear your head, this campaign is all about reconnecting with the transformative power of motion.

ADS: AIDEX & CyberCon 2025: Redifining AI, Digital Intelligence and Cyber Resilience

From left to right: Mr. Ken Law (Chief Executive Officer of Q Armour Sdn Bhd), Mr. Azrul Nazim Bin Abdul Aziz (Head of Industry Engagement and Collaboration Department, Cybersecurity Malaysia), YB Datuk Wilson Ugak Anak Kumbong (Deputy Minister, Ministry of Digital), and Mr. Dylan Tan (Chief Executive Officer of Quandatics Omnitech Sdn Bhd).

Kuala Lumpur, 6 August 2025 – Quandatics Omnitech Sdn. Bhd. (“Omnitech”) and Q Armour Sdn. Bhd. (“Q Armour”), subsidiaries of regional AI and data solutions group Quandatics (M) Sdn. Bhd. (“Quandatics”), successfully hosted AIDEX & CyberCon 2025 a landmark event that placed AI at the heart of future-ready cybersecurity and digital transformation. Held at Le Meridien Kuala Lumpur, the full-day summit brought together over 300 government officials, industry leaders, and digital innovators to explore how AI-powered technologies are reshaping the future of intelligent defence and enterprise resilience.

ADS: CUKTECH Marks Merdeka with Tools for Everyday Freedom

CUKTECH 10 Mini Power Bank

As Malaysia celebrates its 68th year of independence, CUKTECH, an innovative leader in clean energy and advanced charging solutions, introduces a different kind of freedom: one built for today’s mobile, digital, and demanding world. The brand’s latest product trio, the CUKTECH 10 Mini Power Bank, CUKTECH 6 Magnetic OLED Fast Charging Cable, and CUKTECH CP Outdoor Mini Fan, are compact everyday companions designed to remove the friction from modern life. In the spirit of Merdeka, they offer control, adaptability, and the power to stay productive and present, wherever life takes you.

New Balance Brings Back ‘Run Your Way’ Pop-Up in Kuala Lumpur — A Celebration of Every Runner, Featuring the New FuelCell SC Elite v5

Kuala Lumpur, 31 July 2025 – Whether you're just starting running or training for your next marathon, New Balance celebrates every runner’s path. That spirit returns with this year’s ‘Run Your Way’ Pop-Up, held in conjunction with the launch of the all-new FuelCell SC Elite v5.

Conquer New Heights: The Sky Race™ at Merdeka 118 Invites You to Ascend Southeast Asia's Tallest Building

Get ready for the best view in Kuala Lumpur! Fresh Events Asia, in partnership with the Malaysia Towerrunning Association, has announced The Sky Race™, a groundbreaking vertical challenge set for Saturday, August 30, 2025, at Merdeka 118.

I Run but I’m Not a Runner: Under Armour Launches UA Halo Collection in Malaysia

Kuala Lumpur, 23 July 2025 – Under Armour has officially unveiled its latest footwear innovation: the UA Halo Collection, a bold new chapter in performance design tailored for everyday athletes. With a focus on symmetry, balance, and harmony, Halo introduces a holistic design language that blends style with substance—making every stride feel powerful, responsive, and grounded.

ADS: Experience Light & Shadow with HUAWEI Pura 80 at Pavilion Kuala Lumpur

From 25 July to 3 August 2025, Malaysians are invited to immerse themselves in the Pura 80 Series Light & Shadow Pop-Up Event, where cutting-edge innovation meets timeless design. Experience first-hand the Pura 80 Series’ key selling points and unique features, including its revolutionary camera system, elegant craftsmanship, and intelligent imaging technology that captures every moment in stunning clarity.

ADS: HUAWEI Pura 80 Series Arrives in Malaysia with Next-Gen Cameras and Iconic Design

Following its much-anticipated global debut in Dubai, HUAWEI officially launches the HUAWEI Pura 80 Series in Malaysia today, marking a revolutionary leap in smartphone imaging and high-fashion design. Comprising the HUAWEI Pura 80 Pro and HUAWEI Pura 80 Ultra, the series introduces a next-generation mobile experience, one that blends cutting-edge photography with refined craftsmanship and intelligent innovation.

Pos Malaysia’s ‘Jom Laju For Fun!’ Returns with Almost RM10,000 in Prizes and a New Corporate Relay!

Get Ready to Run! Pos Malaysia is bringing back their awesome annual run, and I'm buzzing with excitement about it! After an incredible debut in 2024 that drew 3,500 participants (wow!), the Pos Malaysia Run is returning as ‘Jom Laju For Fun!’. This year's event promises even more community spirit, a bigger focus on healthy living, and some fantastic green initiatives that I'm totally here for.

Run, Eat, Celebrate: Merdeka Comes Alive at the Curve’s 5KM Food Run

Nothing brings Malaysians together quite like good food, community spirit, and a little friendly cardio. That’s exactly what’s brewing at the Curve this 30 August 2025, as the much-anticipated Merdeka Food Run returns with double the joy, double the flavours—and triple the energy.

A Cultural Escape in the Heart of KL: My ASR Local Signature Experience at Ascott Kuala Lumpur

Craving more than just a comfortable bed? Ascott isn’t just about upscale living—it’s your gateway to Malaysia’s vibrant traditions, flavours, and artistic soul. And if you're an Ascott Star Rewards (ASR) member, the experience gets even sweeter: think exclusive member rates, birthday treats, late check-outs, and curated cultural events like the ASR Local Signature series—all designed to make every stay feel like a celebration.

Lululemon's "Stretch Your Limits" Campaign: Featuring Park Seo Jun and the Iconic Pace Breaker Shorts!

Get ready to be inspired! Lululemon has just launched its latest campaign, "Stretch Your Limits," a powerful celebration of human potential, perseverance, and peak performance. And guess who's at the heart of it? None other than acclaimed South Korean actor and lululemon brand ambassador, Park Seo Jun, in his second exciting collaboration with the brand!

SELMAR 2025: Run, Roar & Rise – Your Ultimate Race at Sepang!

Sepang, 1 July 2025, On 3 August 2025, over 6,000 participants from 17 countries will descend upon the PETRONAS Sepang International Circuit (SIC)—but not for a race of engines. It’s time for footsteps to take the spotlight as Selangor Marathon 2025 (SELMAR) flags off from the SIC Mall area in celebration of Visit Selangor Year (VSY) 2025.

Get Ready to Run! Xiaomi POP Run 2025 Returns with a Half Marathon

Kuala Lumpur, June 27, 2025 – Lace up your running shoes, Malaysia! Xiaomi is excited to announce the return of the Xiaomi POP Run 2025, a premier community event that celebrates fitness, fun, and the power of technology. In its third consecutive year, the POP Run is leveling up, introducing a brand-new 21KM Half Marathon category for the first time ever, inviting serious runners and athletes to push their limits.

Toyota Start Your Impossible (SYI) Outrun 2025 Returns with a New Category - Half Marathon

Shah Alam, 4 June 2025 – UMW Toyota Motor (UMWT) proudly announces the return of the Toyota Start Your Impossible (SYI) Outrun 2025, an inclusive charity run that goes beyond physical fitness to celebrate human resilience, unity, and compassion. Set for Sunday, 27 July 2025, at Dataran Wawasan, Putrajaya, the event continues to shape lives and inspire progress under Toyota’s global Start Your Impossible initiative.

Skechers Aero Burst: Your Daily Run Just Got a Carbon Kick!

Think carbon-plated running shoes are just for Olympic athletes? Well, the Skechers Aero Burst™ is here to tell you that's ancient history! This shoe is a vibrant, max-cushioned powerhouse packed with surprising responsiveness, designed for everyday runners like us who want fancy tech without the "super shoe" attitude.

Ai-CHA sets Malaysian record of 300 stores within a year

Danny Tahardi (2nd from left), Ai-CHA Global Deputy General Manager, and Jason Chung (right), Ai-CHA Malaysia Country Manager, with the Malaysia Book of Record awards presented by Aaron Bong (left) and Siti Hajar binti Johor, Malaysia Book of Records Officials. 

Kuala Lumpur, 19 June 2025 - Prominent Indonesian ice cream & tea brand Ai-CHA has opened 300 outlets within 12 months in Malaysia, averaging almost a new store each day, an achievement that has been officially recognised by the Malaysian Book of Records (MBR).

Get Ready to Run! Aman Central Kicks Off 10th Anniversary with Inaugural 5KM Fun Run!

Get ready to lace up those running shoes! Aman Central, the Northern Region's premier lifestyle and retail hub, is thrilled to announce its first-ever 5KM Fun Run, taking place on October 25, 2025. This isn't just any run; it's a monumental event kicking off the mall's 10th Anniversary Celebration!

Skechers AERO Series: Power Your Race, Cushion Your Stride in Malaysia

Lace up and lift off, Malaysia! Skechers, the Comfort Technology Company™ and a global leader in footwear, is launching a new chapter in running innovation with its latest performance collection: the Skechers AERO Series. Designed for runners who want to go faster, farther, and feel lighter, this high-tech collection delivers a blend of propulsion, support, and everyday style.